What is the Historic and Current Scenario of the Wellness Tourism Market?
The wellness tourism market has seen considerable growth due to a variety of factors.
• The escalation of the wellness tourism market size has been robust in the past few years. Its progression will continue, rising from a substantial $895.09 billion in 2024 to a striking $978.14 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 9.3%.
This growth in the previous period can be linked to the amplified tourist expenditure on cultural and sports tourism, significant economic development in nascent markets, increase in disposable income, an expanding aging population and early retirement trends, and swift urbanization.
What is the Market Size Forecast for the Wellness Tourism Market?
The wellness tourism market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, the wellness tourism market is projected to witness robust growth, scaling to $1411.62 billion by 2029 with a compound annual growth rate (CAGR) of 9.6%.
The growth during this forecasted period can be credited to factors like an increase in tourists' expenditure on cultural and sports tourism, substantial economic growth in upcoming markets, growth in disposable income, an aging demographic, early retirement, and swift urbanization. Key trends observed during the forecast period encompass escalated spending by tourists on cultural and sports tourism, impressive economic progress in emerging markets, a surge in disposable income, an increasing elderly population, earlier retirements, and fast-paced urbanization.
What Are The Primary Growth Drivers In The Wellness Tourism Market?
The upsurge in tourist expenditure on cultural and sports tourism is predicted to fuel the progression of the wellness tourism market. Sports tourism encompasses travel that includes both watching and joining a sports event whilst remaining in the tourist's typical surrounding. Within the realm of wellness tourism, cultural and sports tourism are key contributors to promoting health and wellness. For instance, the Office for National Statistics, a UK-based Government agency reported in July 2024, that foreign visitors took around 8.7 million trips to Great Britain in the first quarter of that year (from January to March). This boosted the economy by an estimated £5.5 billion. Concurrently, Great Britain locals made roughly 16.7 million trips overseas and their estimated expenditure was around £10.1 billion. Therefore, the increment in tourist expenditure is encouraging the expansion of the wellness tourism market.
What Are The Major Segments Within The Wellness Tourism Market?
The wellness tourism market covered in this report is segmented –
1) By Service Type: Transport, Lodging, Food And Beverage, Shopping, Activities and Excursions, Other Services
2) By Travellers: Primary, Secondary
3) By Location: Domestic, International
Subsegments:
1) By Transport: Airport Transfers, Local Transportation Services, Lodging
2) By Wellness: Spas and Retreats, Wellness Hotels
3) By Food and Beverage: Healthy Dining Options, Nutritional Consulting, Specialty Diet Programs
4) By Shopping: Wellness Products, Organic and Health Food Stores
5) By Activities: Yoga and Meditation Classes, Outdoor Activities (hiking, biking), Wellness Workshops And Retreats
6) By Other Services: Spa Treatments, Fitness Programs, Holistic Therapies
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Which Trends Are Expected To Transform The Wellness Tourism Market?
Top enterprises in the wellness tourism sector are prioritizing the development of innovative offerings, like tailor-made wellness encounters to elevate customer satisfaction and engagement. By personalized wellness encounters, it means individually customized health and wellbeing packages intended to accommodate the unique requirements and predilections of guests. For example, in October 2023, Hyatt Hotels Corporation, a hospitality firm based in the US, introduced their 'Wellbeing Collective', a fresh endeavor focused on augmenting the wellness journey for clients across its establishments. This scheme incorporates an array of wellness provisions, such as fitness sessions, health-conscious dining choices, and bespoke wellness programs. Furthermore, the emphasis of the Wellbeing Collective is on collaborations with regional wellness specialists to offer distinctive experiences adapted to the individual needs of guests. Hyatt's dedication to advocating for health and wellness in the hospitality sphere is evident in this initiative. Consequently, the introduction of the Wellbeing Collective underscores the escalating significance of wellness in tourism, serving the growing appeal for comprehensive and health-oriented experiences among tourists.
Who Are the Key Players in the Wellness Tourism Market?
Major companies operating in the wellness tourism market include:
• Hilton Worldwide
• Marriott International Inc
• Four Seasons Hotels Ltd
• Accor S.A
• Hyatt Hotels Corporation
• Intercontinental Hotels Group
• Radisson Hotel Group
• Rosewood Hotels & Resorts
• Omni Hotels & Resorts
• Canyon Ranch
• Shanghai Lemen Business International Travel Service Co Ltd
• Sangha Retreat
• China Tourism
• Culture Investment Group Co Ltd
• Healing Holidays
• Aman Resorts
• The Healthy Holiday Company
• Fit Reisen Group
• Karma Group
• Akasha Wellness Retreat
• Miraval Group
• Alma Health & Spa
• Idoctours
• The Wellness Travel Expert
• Cal A Vie Health Spa
• Vacayou
• Alchemy Wellness Resorts
• Clinique La Prairie
• Braemar Hotels & Resorts
• Osthoff Resort
• Bajos Del Toro
• Tambo Del Inka
• Tierra Patagonia
• Nannai Resort & Spa
• Nayara Resort
• Amaala
• Travocure
• Siro Wellness And Fitness Resorts
• Six Senses Zighy Bay
• Wellcube
• Zulal Wellness Resort
• Wesgro
• Belmond Mount Nelson
• Taj Cape Town
• Santé Wellness Retreat & Spa
• Aha Hotel & Game Lodge Group
• The Hydro In Stellenbosch
What Is The Most Dominant Region In The Wellness Tourism Market?
North America was the largest region in the wellness tourism market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the wellness tourism market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
