What Has Been the Growth of the Wine And Brandy Market So Far?
The wine and brandy market has seen considerable growth due to a variety of factors.
• There has been a robust growth in the size of the wine and brandy market in the past few years. The market is expected to escalate from a valuation of $170.78 billion in 2024 to approximately $179.77 billion in 2025, growing at a compound annual growth rate (CAGR) of 5.3%.
The driving factors for this growth during the historic period can be credited to its cultural and social importance, the craftsmanship involved, global export, the tourism it fosters, and the interest of consumers in premium products.
What Are the Future Growth Projections for the Wine And Brandy Market?
The wine and brandy market is expected to maintain its strong growth trajectory in upcoming years.
• The market of wine and brandy is predicted to witness robust improvement in the approaching years, with an expected growth to $219.68 billion by 2029, and a compound annual growth rate of 5.1%.
This augmentation during the forecasted duration can be linked to factors such as health and wellness trends, strategies to adapt to climate change, sustainable conduct, e-commerce and sales directly to consumers, emerging markets and premiumization. Significant trends for the forthcoming period comprise biodynamic and organic manufacturing practices of wine, varieties with low and zero alcohol content, orange wine, craft distillation and micro-distilleries, as well as wine and brandy cocktails.
What Are The Core Factors Supporting Growth In The Wine And Brandy Market?
The rising consumption of ready-to-drink (RTD) beverages is likely to propel the growth of the wine and brandy manufacturing (wineries) market in the future. An RTD describes a one-time use beverage that is available for immediate consumption upon purchase. These kinds of drinks are growing in popularity among employed adults, thanks to their straightforward labels and utility. The introduction of new flavor profiles in the RTD alcoholic beverages category, coupled with their easy portability and convenience, is projected to fuel the demand for these drinks. The accelerated demand for all types of RTD beverages, including alcoholic ones, is anticipated to stimulate the growth of the wine and brandy manufacturing (wineries) market in the future.
What Are The Major Segments Within The Global Wine And Brandy Market?
The wine and brandy market covered in this report is segmented –
1) By Type: Wine, Brandy
2)
3) By Category: Mass, Premium
3) By Distribution Channel: Off-Trade Channels, On-Trade Channels
Subsegments:
1) By Wine: Red Wine, White Wine, Rosé Wine, Sparkling Wine, Dessert Wine, Fortified Wine
2) By Brandy: Cognac, Armagnac, Fruit Brandy, Pomace Brandy, Traditional Brandy
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What Trends Are Shaping The Wine And Brandy Market?
Wine producers are progressively utilizing mobile apps with augmented reality features to more successfully market their products. When mobile phones that have these AR apps are directed towards a wine bottle's label, inventive video content is shown, conveying the brand's narrative and assisting in customer engagement. One example is Treasury Wine Estates which introduced the 19 Crimes AR mobile app that brings to life the images of criminals on its bottle labels when the phone's camera detects them. Other wine companies such as E. & J. Gallo Winery and The Walking Dead have also ventured into the use of AR mobile apps.
Who Are the Key Players In The Wine And Brandy Market?
Major companies operating in the wine and brandy market include:
• Pernod Ricard
• Kirin Holdings Company Limited
• Christian Dior SE
• The Molson Coors Brewing Company
• Constellation Brands
• Suntory Holdings Limited
• Asahi Group Holdings Ltd
• Treasury Wine Estates Limited
• Anheuser-Busch InBev sa/nv
• Altria Group Inc.
• E. & J. Gallo Winery
• Accolade Wines
• Bacardi Limited
• The Bronco Wine Company
• Castel Group
• Chapel Down Group PLC
• Foley Family Wines Holdings Inc.
• The Wine Group
• Delicato Vineyards Inc.
• Michael David Winery
• Chalone Vineyard
• Edna Valley Vineyard
• Acacia Winery
• Canoe Ridge Vineyard
• Jade Mountain Vineyard
• Sagelands Vineyard
• Echelon Wine Partners Pty Ltd.
• Hewett Vineyard
• Orogeny Vineyards
• Arbor Mist Winery
• Cook's Champagne Cellars
• Paul Masson Grande Amber Brandy
• Canandaigua Wine Company
• Vendange
• Banrock Station
• Peter Mondavi Jr.
What Is The Most Dominant Region In The Wine And Brandy Market?
Western Europe was the largest region in the wine and brandy market in 2023. Asia-Pacific was the second-largest region in the wine and brandy market. The regions covered in the wine and brandy market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
