Global Radio Broadcasting Market Trends And Strategies Of Major Players In The Radio Broadcasting Market 2021-2030

2 Mar, 2021

The radio broadcasting market consists of revenues generated from sales of radio programs and airtime to advertisers, and from donations and subsidies, earned by entities (organizations, sole traders and partnerships) that operate broadcast studios and facilities for over-the-air or satellite delivery of radio programs, which may include entertainment, news, talk shows, business data, or religious services. The radio broadcasting market is segmented into radio station and radio network.

Global Radio Broadcasting Market Size And Drivers:

The global radio broadcasting market is expected to grow from $100 billion in 2020 to $113.59 billion in 2021 at a compound annual growth rate (CAGR) of 13.6%. The market is expected to reach $137.72 billion in 2025 at a CAGR of 5%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges.

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Trends In The Global Radio Broadcasting Market

Internet radio services are becoming popular as they provide better sound quality, music search tool and offer genre specific channels to listeners online. Internet radio, also known as web-radio technology or webcasting, uses the internet as a medium of distribution for broadcasting instead of traditional radio waves, that are limited by power of station`s transmitter and available broadcast options. Internet radio provides access to radio stations and live events from across the world, which is not possible through traditional radio broadcasting.

Global Radio Broadcasting Market Segments:
The global radio broadcasting market is further segmented based on type, broadcaster type, frequency bands and geography.
By Type: Radio Station, Radio Network.
By Broadcaster Type: Public, Commercial.
By Frequency Bands: Very-Low Frequency, Low Frequency, Medium Frequency.
By Geography: The global radio broadcasting market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa.
Among these regions, Western Europe is the largest region in the global radio broadcasting market, accounting for 50% of the total market.

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Radio Broadcasting Global Market Report 2021 is one of a series of new reports from The Business Research Company that provides radio broadcasting market overviews, analyzes and forecasts market size and growth for the global radio broadcasting market, radio broadcasting market share, radio broadcasting market players, radio broadcasting market segments and geographies, radio broadcasting market’s leading competitors’ revenues, profiles and market shares. The radio broadcasting market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.