Global Web Content, Search Portals And Social Media Market Trends And Strategies Of Major Players In The Web Content, Search Portals And Social Media Market 2021-2030
26 Jan, 2021
The web content, search portals, SEO services and social media market consists of the revenues generated from sales of advertising, subscriptions and advisory services by entities (organizations, sole traders or partnerships) that publish and/or broadcast content on the internet exclusively, or operate websites that use a search engine to generate and maintain extensive databases of Internet addresses and content in an easily searchable format (and known as web search portals), or operate websites that enable customers to interact, create and share content and information or provide advisory services for businesses to optimize their websites.
Global Web Content, Search Portals And Social Media Market Size And Drivers:
The global web content, search portals and social media market is expected to grow from $416.12 billion in 2020 to $452.54 billion in 2021 at a compound annual growth rate (CAGR) of 8.8%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $958.28 billion in 2025 at a CAGR of 21%. Rising penetration of mobile, tablet and other electronics and rising data consumption will drive the web content, search portals, SEO services and social media market.
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Trends In The Global Web Content, Search Portals And Social Media Market
Companies in the digital publishing and content streaming market are developing Progressive Web Applications (PWAs) to drive user engagement and revenues. PWAs are applications within a web browser, displayed as a website. PWAs enable developers to develop a single app which can work across all platforms and devices, leading to significant savings in the time and effort taken for app development. PWAs help web content publishing companies to maximize reach, increase level of user engagement, and provide a unified customer experience.
Global Web Content, Search Portals And Social Media Market Segments:
The global web content, search portals and social media market is further segmented based on type and geography.
By Type: Social Media, Internet Search Portals, Digital Publishing And Content Streaming, Search Engine Optimization Services.
Subsegments Covered: Social Media Advertisement, Social Media Subscription Content Streaming, Digital Publishing, Agencies SEO Services, Freelancer SEO Services.
By Geography: The global web content, search portals and social media market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa.
Among these regions, North America was the largest region in the global web content, search portals and social media market, accounting for 35% of the total market.
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Web Content, Search Portals And Social Media Global Market Report 2021 is one of a series of new reports from The Business Research Company that provides web content, search portals and social media market overviews, analyzes and forecasts market size and growth for the global web content, search portals and social media market, web content, search portals and social media market share, web content, search portals and social media market players, web content, search portals and social media market segments and geographies, web content, search portals and social media market’s leading competitors’ revenues, profiles and market shares. The web content, search portals and social media market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.