Emotional AI Market Report 2026

Emotional AI Market Overview

• Emotional AI market size has reached to $32.64 billion in 2025 • Expected to grow to $51.25 billion in 2030 at a compound annual growth rate (CAGR) of 9.4% • Growth Driver: Increasing Demand For Better Customer Experience Fueling The Growth Of The Market Due To Rising Consumer Expectations For Personalization And Engagement • Market Trend: Emotional AI Tools Revolutionize Customer Experience Personalization • North America was the largest region in 2025.

What Is Covered Under Emotional AI Market?

Emotional AI refers to a subset of artificial intelligence that analyzes, reacts to and simulates human emotions. It uses various techniques to sense, learn about, and interact with human emotional life, such as sentiment analysis, voice emotion AI, facial movement analysis and biometric sensing. The main types of components in emotional AI are software and services. Software refers to a set of instructions or programs that enable a computer system to perform specific tasks. It includes various tools such as facial recognition, speech and voice recognition, gesture and posture recognition, especially in large enterprises and small and medium-sized enterprises, and is used in different applications such as banking, financial services and insurance (BFSI), healthcare, IT and telecommunication, retail and e-commerce, government, media and entertainment, automotive and others.

What Is The Emotional AI Market Growth Forecast?

The emotional AI market size is expected to see strong growth in the next few years. It will grow to $51.25 billion in 2030 at a compound annual growth rate (CAGR) of 9.4%. The growth in the forecast period can be attributed to expansion of ai-powered emotional AI platforms, integration with customer experience management tools, adoption in healthcare and retail sectors, increasing enterprise investment in workforce and performance analytics, advancements in multimodal emotion sensing technologies. Major trends in the forecast period include ai-based emotion recognition, facial and voice emotion analysis, gesture and posture recognition, sentiment analysis from text and speech, real-time emotional response tracking.

What Is The Driver Of The Emotional AI Market?

The increasing demand for a better customer experience is expected to propel the growth of the emotional AI market going forward. Customer experience (CX) refers to the overall interaction and perception that customers have with a brand or company throughout their entire journey, from initial awareness and consideration to purchase, use, and post-purchase support. The rise in demand for exceptional customer experiences is due to businesses striving to differentiate themselves, build brand loyalty, and meet consumer expectations for personalized, seamless interactions. Emotional AI supports this demand by analyzing and responding to customer emotions, enabling companies to create more personalized, empathetic, and emotionally resonant interactions that enhance satisfaction and loyalty. For instance, in February 2023, according to the Verint Systems Inc., a US-based technology company, Seventy-seven percent of businesses report that consumer expectations for seamless digital engagement have risen over the past 12 months, representing an increase of more than 10 percent compared to last year's survey. Therefore, the increasing demand for a better customer experience is driving the growth of the emotional AI industry.

Key Players In The Global Emotional AI Market

Major companies operating in the emotional AI market are Cogito Corporation; Tobii Technology AB; Gorilla Technology Group; Noldus Information Technology; Entropic Technologies; Affectiva Inc.; Realeyes OÜ; Lexalytics Inc.; Beyond Verbal Communication Ltd.; iMotions A/S; Sentiance NV; NuraLogix Corporation; NVISO Inc.; Kairos AR Inc.; Sensum; MetaSoul Inc.; Sightcorp B.V.; Valence AI; Captemo; Smart Eye AB

Global Emotional AI Market Trends and Insights

Major companies operating in the emotional AI market are focusing on the developing solutions to personalize the customer experience through their emotional needs such as AI tools and softwares. AI tools to understand users' emotional needs refer to technologies that analyze user behavior, sentiment, and interactions to tailor experiences and responses based on their emotional state and preferences. For instance, in September 2023, AB Tasty, a France-based software development company, launched EmotionsAI, an AI tool to detect users' emotional needs. This technology helps brands personalize the customer experience by understanding the emotional needs of their customers. It classifies visitors into ten categories depending on the way they interact with a business website. Additionally, these features collectively allow brands to understand and cater to the emotional needs of their visitors, leading to improved customer experiences and potentially higher conversion rates and revenue.

What Are Latest Mergers And Acquisitions In The Emotional AI Market?

In February 2023, Uniphore, a US-based automation technology company, acquired Hexagone for an undisclosed amount. This acquisition could potentially enable Uniphore to offer more comprehensive solutions that involve emotion recognition and analysis as part of their conversational service automation platform. Hexagone is a France-based emotional AI company that offers voice, visual, and text-based data to provide AI-derived insights.

What Defines the Emotional AI Market?

The emotional AI market includes revenues earned by entities by providing services such as virtual assistants with emotional intelligence, sentiment analysis, emotionally aware content creation, entertainment, and gaming. The market value includes the value of related goods sold by the service provider or included within the service offering. The emotional AI market consists of sales of sentiment analysis tools, emotionally intelligent chatbots, biometric wearables and emotionally responsive robots. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

How is Market Value Defined and Measured?

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

What Key Data and Analysis Are Included in the Emotional AI Market Report 2026?

The emotional ai market research report is one of a series of new reports from The Business Research Company that provides market statistics, including industry global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the emotional ai industry. The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.