The fruit and vegetable ingredients market has seen considerable growth due to a variety of factors.
• The market size for fruit and vegetable ingredients has been experiencing robust growth in the past few years. The sector, which held a value of $234.62 billion in 2024, is projected to grow to $248.79 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 6.0%. The growth witnessed in the historic period is largely due to a heightened health consciousness, the clean label movement, enhancements in flavor and taste, an increase in vegetarian and vegan diets, and shifting consumer tastes.
The Fruit And Vegetable Ingredients market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for fruit and vegetable components is projected to experience robust expansion in the coming years. The market is forecasted to reach $326.57 billion by 2029, exhibiting a compounded annual growth rate (CAGR) of 7.0%.
This predicted growth in the forecast period can be credited to an increase in demand for natural food enhancements, novel product creation, easy and ready-to-consume solutions, global market growth, and alterations in consumer eating habits. Foreseen trends within this period encompass global culinary fusion, ethical sourcing and manufacture, the convenience and popularity of snack foods, the demand for functional foods and ingredients, as well as the rise of plant-based and vegan eating lifestyles.
Expectations are high for the fruit and vegetable ingredients market to surge, spurred on by the increasing demand for plant-based foods. These foods, mainly created from whole or minimally manipulated plant parts like grains, nuts, seeds, and other raw or unprocessed foodstuffs like fruits and vegetables, are gaining steady market momentum. Changes in consumer behavior brought on by the COVID-19 pandemic have led to a rise in preference for wholesome foods that can boost immunity, thus helping in the fight against the virus. The ingestion of these fruit and vegetable-based ingredients, packed with several nutritional benefits, aligns with the consumers' intensified focus on overall wellness. The trend of veganism is on the upswing among consumer populations, with a growing reliance on plant-based or vegan-processed foods that contain fruit and vegetable ingredients rich in nutrition. For example, according to a May 2023 report by the Plant Based Foods Association, an American food and drink organization, plant-based food sales saw a 6.6% sales growth in 2022, an increase from 5.9% in 2021, alongside a 10% spike in average retail prices. Consequently, the popularity of plant-based foods is set to steer the fruit and vegetable ingredients market forward.
The fruit and vegetable ingredients market covered in this report is segmented –
1) By Type: Concentrates, NFC Juices, Pastes And Purees, Pieces And Powders
2) By Nature: Organic, Conventional
3) By Category: Fruits, Vegetables
4) By Application: Bakery Products, Confectionery Products, Dairy Products, RTE Products, Soups And Sauces, Beverages, Other Applications
Subsegments:
1) By Concentrates: Fruit Concentrates, Vegetable Concentrates
2) By NFC Juices (Not From Concentrate): NFC Fruit Juices, NFC Vegetable Juices
3) By Pastes And Purees: Fruit Pastes And Purees, Vegetable Pastes And Purees
4) By Pieces And Powders: Dried Fruit Pieces, Dried Vegetable Pieces, Fruit Powders, Vegetable Powders
In the fruit and vegetable ingredients market, the principal trend is product innovation. Major corporations in this market are concentrating on introducing new products as a way to fortify their dominance. This approach of ongoing product innovation allows companies to stay on top of their customers' needs while also progressing and enhancing over time. For example, Koa Switzerland, a start-up based in Switzerland that operates in the fruit and vegetable ingredients sector, collaborated with Valrhona, a chocolate manufacturer from France, to develop Oabika in September 2022. Created from the white pulp that serves as a coating and protective layer for cocoa pod beans, Oabika is a concentration that is filtered, pasteurized and then reduced to 72 degrees Brix, producing a 100% cocoa pulp concentrate. Its unique aroma and flavor make it suitable for several uses, like in ganaches, jellies, sauces, glazes, ice creams and more.
Major companies operating in the fruit and vegetable ingredients market include:
• AGRANA Beteiligungs-AG
• Archer Daniels Midland Company
• Tate & Lyle PLC
• Olam International Limited
• Ingredion Incorporated
• Cargill Incorporated
• Döhler GmbH
• Sensient Technologies Corporation
• SunOpta Inc.
• Diana Food SAS
• SVZ Industrial Fruit & Vegetable Ingredients Inc.
• Kanegrade Ltd.
• FruitSmart Inc.
• Milne Fruit Products Inc.
• Tree Top Inc.
• Welch Foods Inc.
• Givaudan SA
• Symrise AG
• International Flavors & Fragrances Inc.
• Takasago International Corporation
• Mane SA
• Kerry Group PLC
• Taura Natural Ingredients
• Paradise Fruits Solutions GmbH
• Van Drunen Farms
• Kiril Mischeff Ltd.
North America was the largest region in the fruit and vegetable ingredients market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the fruit and vegetable ingredients market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.