What Has Been The Evolution of the Generative Artificial Intelligence In Security Market in Recent Years?
The generative artificial intelligence in security market has seen considerable growth due to a variety of factors.
• The size of the security market for generative artificial intelligence has seen an exponential increase in recent years. Expanding from $0.8 $ billion in 2024 to $0.97 $ billion in 2025, representing a compound annual growth rate (CAGR) of 20.8%.
Historic growth in this market can be linked to an upsurge in cyber threats, the plethora of big data, the creation of generative models, new security challenges presented by the multitude of connected devices, and the necessity for real-time threat identification and response.
What Are the Future Growth Projections for the Generative Artificial Intelligence In Security Market?
The generative artificial intelligence in security market is expected to maintain its strong growth trajectory in upcoming years.
• Predictions indicate that the generative artificial intelligence in security market will experience immense growth in the coming years, skyrocketing to $2.04 billion by 2029 with a striking compound annual growth rate (CAGR) of 20.6%.
This impending increase during the forecast period is a result of multiple factors: the growing sophistication and rate of cyber attacks, stringent regulations surrounding data protection, fusion with established security structures, the application of generative artificial intelligence in identity authentication, and alliances between the public and private sectors. The forecast period is also expected to witness major trends including refined malware analysis, tailored security formulations, cooperative threat intelligence, amalgamation with additional technologies and deployment of AI-powered platforms for incident response.
What Are The Core Factors Supporting Growth In The Generative Artificial Intelligence In Security Market?
The rise in cybersecurity threats is anticipated to fuel the expansion of the generative artificial intelligence in security market in the future. Cybersecurity threats entail harmful activities aimed at digital systems in order to pilfer, damage, or disrupt data and operations. These threats encompass hacking, malware, phishing, and ransomware assaults and frequently stem from system vulnerabilities, human mistakes, and progressively complex attacks by malicious agents seeking to exploit weaknesses for monetary profit, data breach, or interruption. The use of generative artificial intelligence in security aids in battling these cybersecurity threats by developing sophisticated models for threat detection, speculating potential attack situations, and enhancing response strategies, thus intensifying overall security measures. For example, in June 2022, the Anti-Phishing Working Group (APWG), a non-profit organization based in the US, published the Phishing Activity Trends Report, which revealed that there were 384,291 phishing attacks in March 2022, making a total of 1,025,968 attacks in the first quarter. This was the first instance the total crossed one million, shattering the previous record of 888,585 attacks in the fourth quarter of 2021. Hence, the mounting cybersecurity threats are leading to the growth of the generative artificial intelligence in security market.
What Are The Major Segments Within The Global Generative Artificial Intelligence In Security Market?
The generative artificial intelligence in securitymarket covered in this report is segmented –
1) By Type: Network Security, Application Security, Cloud Security, Other Security Types
2) By Service: Professional Services, Managed Services
3) By Deployment Mode: Cloud-Based, On-Premises
4) By End Users: Retail, Banking, Financial Services And Insurance, Manufacturing, Healthcare, Other End-Users
Subsegments:
1) By Network Security: Intrusion Detection Systems (IDS), Intrusion Prevention Systems (IPS), Firewalls and Threat Management, Network Traffic Analysis, Secure Access Service Edge (SASE)
2) By Application Security: Web Application Firewalls (WAF), API Security Solutions, Runtime Application Self-Protection (RASP), Static and Dynamic Application Security Testing (SAST/DAST), Software Composition Analysis (SCA)
3) By Cloud Security: Cloud Access Security Brokers (CASB), Cloud Security Posture Management (CSPM), Data Loss Prevention (DLP) for Cloud Services, Cloud Encryption Solutions, Identity and Access Management (IAM) for Cloud
4) By Other Security Types: Endpoint Security, Data Security and Encryption, Identity and Access Management (IAM), Mobile Security Solutions, Physical Security Solutions
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What Trends Are Reshaping The Future Of The Generative Artificial Intelligence In Security Market?
Key players in the generative artificial intelligence security market are concentrating on the development of ground-breaking products such as next-gen scanners. The aim is to provide businesses with tailor-made AI-driven security solutions that amplify control and efficiency. These advanced imaging tools employ the latest technology to offer superior resolution, accelerated processing, and more precise data acquisition compared to their older counterparts. In May 2024, CalypsoAI Corp., an AI security firm based in the US, introduced Customizable Generative Artificial Intelligence Security Scanners tailored for businesses. With these scanners, organizations are empowered to design their AI-assisted scanners, formulate detailed policies, block or censor content, and develop new categories rooted in proprietary data. Moreover, strengthened security features for chatbots on platforms like Slack and Microsoft Teams, integrate effortlessly with existing workflows, backing various AI models and enhancing the security of document handling as well as query assistance.
Who Are the Key Players In The Generative Artificial Intelligence In Security Market?
Major companies operating in the generative artificial intelligence in security market are:
• Intel Corporation
• International Business Machines Corporation (IBM)
• Nvidia Corporation
• Palo Alto Networks
• Fortinet Inc.
• CrowdStrike Holdings Inc.
• Elasticsearch B.V.
• AO Kaspersky Lab
• Forcepoint
• Arctic Wolf
• Darktrace Holdings Limited
• BeyondTrust Corporation
• Sumo Logic
• SentinelOne
• Cybereason
• LogRhythm
• ExtraHop Networks
• Securonix Inc.
• Vectra AI
• Aqua Security
• Menlo Security Inc.
• SparkCognition Inc.
• Deep Instinct Ltd.
• Acalvio Technologies
What Is The Most Dominant Region In The Generative Artificial Intelligence In Security Market?
North America was the largest region in the generative artificial intelligence in security market in 2024. The regions covered in the generative artificial intelligence in security market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
