What Has Been The Evolution of the Home Shopping Market in Recent Years?
The home shopping market has seen considerable growth due to a variety of factors.
• The home shopping market has seen rapid growth in recent years. It will increase from $5049.24 billion in 2024 to $5920.92 billion in 2025, reflecting a compound annual growth rate (CAGR) of 17.3%.
This growth is attributed to the rise of television shopping channels before the internet era, the expansion of e-commerce platforms, the spread of smartphones, growing disposable income, and the development of direct marketing strategies.
How Will the Home Shopping Market?
The home shopping market is expected to maintain its strong growth trajectory in upcoming years.
• The home shopping market is expected to reach $11048.8 billion by 2029, growing at a CAGR of 16.9%.
Growth factors include increased consumer sustainability awareness, social media shopping feature integration, higher ad spending, urbanization, and more internet users. Trends include augmented reality (AR), virtual reality (VR), and mixed reality (MR) integration, AI-driven personalization, rapid digitalization, online shopping adoption, and safe payment systems.
Which Factors Are Boosting Growth In The Home Shopping Market?
The growing e-commerce activities are expected to boost the home shopping market. E-commerce involves buying and selling goods and services online. The rise in e-commerce is driven by factors such as the availability of high-speed internet, improvements in logistics and shipping, and more secure online payment systems. These platforms provide a superior and more convenient shopping experience, attracting a wider customer base and improving operational efficiency. In February 2024, the United States Census Bureau reported that total e-commerce sales reached $1,118.7 billion in 2023, reflecting a 7.6% increase from 2022. As a result, the growth in e-commerce activities is propelling the home shopping market.
What Key Areas Define The Segmentation Of The Global Home Shopping Market?
The home shopping market covered in this report is segmented –
1) By Product Type: Groceries, Apparels And Accessories, Footwear, Personal And Beauty Care, Furniture And Home Décor, Electronic Goods, Other Product Types
2) By Payment Mode: Card Payments, Digital Wallets, Bank Transfers, Cash Payments, Other Payment Modes
3) By Market Type: Teleshopping, E-Commerce And Mobile Shopping, Other Market Types
Subsegments
1) By Groceries: Fresh Food, Packaged Food, Beverages
2) By Apparels And Accessories: Men’s Apparel, Women’s Apparel, Kids’ Apparel, Jewelry and Watches
3) By Footwear: Men’s Footwear, Women’s Footwear, Sports and Casual Footwear
4) By Personal And Beauty Care: Skincare, Haircare, Cosmetics, Personal Hygiene
5) By Furniture And Home Décor: Living Room Furniture, Bedroom Furniture, Kitchen & Dining Furniture, Home Accessories, Decorative Items
6) By Electronic Goods: Consumer Electronics, Home Appliances, Gadgets and Wearables
7) By Other Product Types: Sports and Fitness Equipment, Books and Stationery, Pet Supplies, Toys and Games
Pre-Book The Home Shopping Global Market Report 2025 Report For Swift Delivery And Comprehensive Insights:
What New Trends Are Influencing The Home Shopping Market?
Leading companies in the home shopping arena are investing in technology upgrades like immersive digital shopping experiences to facilitate buying from homes. An immersive digital shopping experience offers a blend of different interactions creating an intuitive and emotional connection with the user. This kind of experience can be delivered through multiple interfaces like flat screens, natural interfaces like voice, spatial, gesture-based, auditory, or olfactory, and extended reality technologies like 3D, augmented, virtual or mixed reality. For example, in May 2024, Walmart, an American retail giant operating a chain of hypermarkets, rolled out Walmart Realm, an immersive digital shopping platform. The platform allows customers to navigate through virtual environments based on various styles and product categories. Walmart Realm integrates features such as virtual shops led by influencers, gamification aspects like mini-games and rewards to collect, as well as collaborations with content designers and platform providers like Sawhorse and Emperia.
Who Are the Key Players In The Home Shopping Market?
Major companies operating in the home shopping market are:
• Walmart Inc.
• Amazon.com Inc.
• JD.com Inc.
• Alibaba Group Holding Limited
• Majid Al Futtaim
• eBay Inc.
• Flipkart Private Limted
• HSE Home Shopping GmbH
• Croma
• Vaibhav Global Limited
• Meesho
• Naaptol Company
• Shop LC
• Hammacher Schlemmer
• American Swan
• ShopHQ
• HomeShop18
• Ubuy
• Koovs PLC
• Tata Cliq
• Planet Shopping
• Sears
• Roebuck and Co.
What Is The Most Dominant Region In The Home Shopping Market?
Asia-Pacific was the largest region in the home shopping market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the home shopping market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
