The media market has seen considerable growth due to a variety of factors.
• The size of the media market has expanded considerably in the past few years. Predictions suggest it will increase from $2616.7 billion in 2024 to $2833.22 billion in 2025, boasting a compound annual growth rate (CAGR) of 8.3%.
The growth during the historic period is linked to improved literacy rates, substantial economic development in emerging markets, a rise in consumer spending on home-based entertainment, enhanced internet accessibility, and a surge in the use of virtual reality (VR).
The media market is expected to maintain its strong growth trajectory in upcoming years.
• Predictions indicate a robust expansion of the media market size in the upcoming years, with projections estimating it to reach $3814.84 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 7.7%.
The anticipated growth in the forecast period could be due to numerous factors such as the growing global population, advancements in technology, notable mergers in the media and entertainment industry, and a rise in mobile video consumption. Major tendencies expected to emerge during the forecast period encompass the development of creative networks, the rise of a digital innovation hub, inception of a creative and content innovation hub, innovative initiatives launched by the government, a new news system, strategic collaboration, growth driven by big data, the use of motion capture technology to cut down production costs, the implementation of stereoscopic 3D to elevate the viewing experience, the digital transformation of newspapers and magazines, and the increasing popularity of audio books.
The usage of virtual reality (VR) in the TV and radio broadcasting sector is rising, aiming to influence viewers substantially. The forecasted period anticipates a growth in VR implementation driven by live events like sports and musical occasions, as they enable audiences to interact with major events within a vibrant setting. As an illustration, NextVR, a platform for live VR content, broadcasted the Daytona 500 and a democratic debate. They also associated with Live Nation, an event company, to deliver live music to global music lovers. Such a surge in VR content demand is likely to propel the market forward.
The media market covered in this report is segmented –
1) By Type: TV And Radio Broadcasting, Film And Music, Information Services, Web Content, Search Portals And Social Media, Print Media
2) By Revenue model: Subscription, Advertisement, Sponsorship, Others
3) By Application: Wired, Wireless
Subsegments:
1) By TV And Radio Broadcasting: Television Broadcasting, Radio Broadcasting
2) By Film And Music: Film Production And Distribution, Music Production And Distribution
3) By Information Services: News Syndicates, Libraries And Archives
4) By Web Content, Search Portals, And Social Media: Web Portals, Search Engines, Social Media Platforms
5) By Print Media: Newspapers, Magazines, Books
The use of autonomous drones is on the rise among mainstream and independent filmmakers, as they offer a cost-effective and safer alternative to cranes and cable cams in the filmmaking process. These airborne devices, equipped with multiple rotors, high-resolution cameras, and sophisticated algorithms, are becoming increasingly favored for capturing videos and images. They provide a comprehensive 360-degree recording experience requiring minimal human assistance and are optimal for capturing aerial shots and images without the need for a cameraman in a helicopter. Key players in the autonomous drone market include DJI, Parrot, Yuneec, Kespry, Insitu, and EHANG.
Major companies operating in the media market include:
• Alphabet Inc.
• Comcast Corporation
• The Walt Disney Company
• Netflix. Inc.
• Sony Group Corporation
• Charter Communications Inc.
• Bertelsmann SE & Co. KGaA
• Baidu. Inc.
• Viacom
• Zeeya Digital
• Zee Entertainment Enterprises Limited
• SUN TV Network Limited
• Shanghai media & entertainment limited (SMEG)
• D B Corp ltd
• Eros international PLC
• Spider AF
• Qureka
• Tencent
• NetEase
• lion &lion
• Arena media
• Dwa
• Initiative
• IPG media brands
• Focus media
• Media Reach Advertising
• Media Alive
• Hotspex Media
• Red Apple Advertising
• the PR Office
• the7stars
• Orchard Media & Events Group Ltd
• Scorch
• Mostly Media
• Media frontier
• Mando
• Loop
• Mayple
• Fox Corporation
• Vox Media
• G/O Media Web FX
• Smart Sites
• Ignite visibility
• Uplers
• WebiMax
• Page traffic Inc
• Luma
• Festival advisor and Dive
• Thomson Reuters corporation
• CBS corporation
• Discovery Communication Inc
• Omnicom Group Inc.
• Gannett co. Inc.
North America was the largest region in the media market in 2024. Africa is expected to be the fastest growing region in the forecast period. The regions covered in the media market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa