What Has Been the Growth Trajectory for the Non-Alcoholic Beer Market in Recent Years?
The non-alcoholic beer market has seen considerable growth due to a variety of factors.
• The market size for non-alcoholic beer has experienced robust growth in the past few years. The expansion is projected to increase from $21.94 billion in 2024 to $23.98 billion in 2025, with a compound annual growth rate (CAGR) of 9.3%.
The significant growth witnessed during the historic period can be ascribed to factors such as the development of online sales platforms, evolving consumer tastes, enhancements in taste and quality, the rising number of alcohol-related health issues, and the economic growth in emerging markets.
How Does the Forecast Look for the Non-Alcoholic Beer Market?
The non-alcoholic beer market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for non-alcoholic beer is anticipated to experience swift expansion in the upcoming years. It is projected to reach a value of $35.35 billion by 2029, with a compound annual growth rate (CAGR) of 10.2%.
The market growth over the forecast period could be linked to government initiatives and public health campaigns, sustainable and eco-friendly brewing practices, shifts in consumer health awareness and lifestyle patterns, cultural and religious considerations, and the increasing availability of no- and low-alcohol beers in on-premise locations. Key trends during the said period might include the launch of new products, the emergence of craft and artisanal non-alcoholic beers, non-alcoholic social events, the use of non-alcoholic beer within sports and fitness spheres, collaborative projects and innovative flavor introductions.
What Are the Critical Driver Fuelling the Non-Alcoholic Beer Market's Growth?
The escalating familiarity with the advantages of non-alcoholic drinks played a significant part in propelling the growth of the non-alcoholic beer sector in the historical period. Non-alcoholic beer, often containing minimal to no alcohol at all, typically varies from 0% to 1.2%. An article by Upstream Brewing Company delineates how non-alcoholic beer fosters cardiovascular health, augments bone mineral density, minimizes the danger of osteoporosis and encourages brest milk production. For example, in January 2024, data from the UK-based Drinkaware alcohol charity revealed that 30% of adults in a recent survey expressed the wish to cut back on their alcohol intake for the year 2023. Simultaneously, 36% claimed to have consumed low or non-alcoholic beverages in 2021, with one third expressing their likelihood of drinking such beverages in the forthcoming year. This ongoing increase in cognizance of the benefits of non-alcoholic drinks thus promoted the expansion of the non-alcoholic beer market.
How Is the Non-Alcoholic Beer Market segmented?
The non-alcoholic beer market covered in this report is segmented –
1) By Product: Alcohol free, Low alcohol
2) By Material: Malted Grains, Hops, Yeasts, Enzymes, Other Materials
3) By Category: Plain, Flavored
4) By Distribution Channel: Store-based, Non-Store-based
Subsegments:
1) By Alcohol Free: Non-Alcoholic Lager, Non-Alcoholic Ale, Non-Alcoholic Stout Or Porter, Non-Alcoholic Wheat Beer
2) By Low Alcohol: Low Alcohol Lager, Low Alcohol Ale, Low Alcohol Stout Or Porter, Low Alcohol Wheat Beer
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What New Trends Are Influencing the Non-Alcoholic Beer Market?
In response to growing health awareness amongst consumers, manufacturers of non-alcoholic beer are bringing innovative products to market. Consumers are increasingly prioritizing their health, even being willing to pay higher prices for food beneficial to their health. This surge in health consciousness has driven up the demand for low or non-alcoholic products, especially among those with health conditions. Various businesses are launching new items to leverage this trend and increase their market share. For example, Firestone Walker Brewing Company, a beer firm based in the US, released Non-Alcoholic Beer 8ZERO5 in September 2024. The product, with an alcohol volume of under 0.5% and a calorie content of just 60, offers a healthier beverage option for those seeking to enjoy the refreshing taste of beer without the effects of alcohol. It aims to offer the much-loved flavor of the popular 805 Blonde Ale yet cater to the rising demand for non-alcoholic options, especially among health-conscious beer lovers and active individuals.
Who Are the Key Players in the Non-Alcoholic Beer Market?
Major companies operating in the non-alcoholic beer market include:
• Anheuser-Busch InBev SA
• BERNARD Family Brewery Inc.
• Big Drop Brewing Co.
• Carlsberg Breweries Group
• Coors Brewing Company
• Erdinger Weibbrau GmbH
• Heineken N.V.
• Krombacher Brauerei Bernhard Schadeberg GmbH & Co. KG
• Moscow Brewing Company
• Royal Swinkels Family Brewers UK Ltd.
• Suntory Holdings Limited
• Kirin Brewery Company
• The Bayerische Staatsbrauerei Weihenstephan
• Athletic Brewing Company
• Clausthaler Inc.
• BrewDog plc
• Bitburger Braugruppe GmbH
• Paulaner Brauerei Gruppe GmbH & Co KGaA
• Warsteiner Brauerei Haus Cramer KG Company
• Franziskaner Brauerei GmbH
• Jever Brauerei KG
• Weihenstephaner Brauerei GmbH
• Schneider Weisse KG
• St. Pauli Brauerei KG
• Krombacher Brauere GmbH
• Brooklyn Brewery Corp.
• Carlsberg Group AS
• Arthur Guinness & Sons plc
• Ceria Innovations Private Limited
• Collective Arts Pvt. Ltd.
What Is The Most Dominant Region In The Non-Alcoholic Beer Market?
North America was the largest region in the non-alcoholic beer market in 2024. The regions covered in the non-alcoholic beer market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
