The smart bathroom market has seen considerable growth due to a variety of factors.
• The market size for smart bathrooms has seen substantial growth in the past few years. The market which is projected to rise from $4.87 billion in 2024, is predicted to grow at a Compound Annual Growth Rate (CAGR) of 8.1% to reach $5.26 billion in 2025. The historical period growth can be credited to factors such as heightened focus on home automation, an increase in water conservation awareness, rising luxury and comfort demands, needs of the aging population, and considerations for energy efficiency.
The smart bathroom market is expected to maintain its strong growth trajectory in upcoming years.
• The intelligent restroom market is projected to experience rapid expansion in the near future, ballooning to $8.08 billion by 2029 with a compound annual growth rate (CAGR) of 11.3%.
This growth during the projected period can be attributed to the incorporation of health and wellness features, the trend towards customization and personalization, smart mirrors, interactive displays, and environmental sustainability solutions. Key trends for this period include health and wellness functionalities, sophisticated cleanliness solutions, improved security, and privacy features, the adoption of augmented reality (AR) in design and planning, and integration with smart home systems.
The surge in popularity for smart homes is spurring the growth of the smart bathroom market. The rise in disposable income allows for an upgrade to a smart house that houses more advanced technologies, like voice commands and internet or Bluetooth-enabled technologies. RubyHome, a U.S. real estate firm, reported in August 2023 that 63.43 million homes in the U.S. use smart home devices, and nearly 7 in 10 potential homeowners express their willingness to purchase a smart home. Hence, the increasing demand for smart homes is propelling the expansion of the smart bathroom market.
The smart bathroom market covered in this report is segmented –
1) By Product: Hi-Tech Toilets, Soaking Tubs, Digital Faucets, Other Products
2) By Connectivity: Bluetooth, Wi-Fi, 3G
3) By Distribution: Offline, Online
4) By Application: Commercial, Residential
Subsegments:
1) By Hi-Tech Toilets: Bidet Toilets, Smart Flush Toilets, Self-Cleaning Toilets
2) By Soaking Tubs: Smart Bathtubs with Jets, Heated Soaking Tubs, Bluetooth-Enabled Tubs
3) By Digital Faucets: Touchless Faucets, Digital Temperature Control Faucets, Water-Saving Faucets
4) By Other Products: Smart Shower Systems, LED Showerheads, Intelligent Mirrors
Key players in the intelligent restroom market are prioritizing the creation of smart restrooms equipped with advanced heating systems, with the goal of maximizing user comfort and upgrading the overall bathroom experience. Fast heating technology in smart restrooms generally means accelerated heating mechanisms aimed at instantly heating up certain features or sections of the bathroom, thereby increasing comfort and effectiveness. For example, in September 2024, Xiaomi Inc., a company from China known for consumer electronics and intelligent production, introduced the Mijia Smart Bathroom Heater N1, embedded with quick heating technology that boosts the temperature by 15°C (~32°F) in merely a minute. This apparatus is equipped with smart regulating features, a sterilization function, and a light panel, making it a multi-purpose addition to contemporary bathrooms.
Major companies operating in the smart bathroom market include:
• LIXIL Group Corporation
• MASCO Corporation
• Kohler Co
• Toto Ltd.
• Bio Bidet
• American Standard Brands LLC
• Roca Sanitario SA
• GROHE AG
• Bradley Corporation
• Jaquar Group Co Ltd.
• Villeroy & Boch AG
• RAK Ceramics P.J.S.C
• Duravit AG
• Moen Incorporated
• Delta Faucet Company
• Sloan Valve Company
• Symmons Industries Inc.
• Ove Decors
• The Chicago Faucet Company
• Jacuzzi Brands LLC
• Kallista Co
• Brondell Inc.
• Aquatica Plumbing Group
• Aquamoon LLC
• Novellini Spa
North America was the largest region in the smart bathroom market in 2024 and is expected to be the fastest-growing region in the forecast period. The regions covered in the smart bathroom market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.