What Has Been the Growth of the Smartphone Or Tablet Games Market So Far?
The smartphone or tablet games market has seen considerable growth due to a variety of factors.
• The market size of smart phone/tablet games has seen a significant expansion in the past few years. It is projected to escalate from $87.6 billion in 2024 to $104.8 billion in 2025, experiencing a compound annual growth rate (CAGR) of 19.6%.
The erstwhile growth can be credited to the proliferation of smart devices, app stores, the freemium model, casual gaming, and social integration.
What Is the Forecasted Market Size and Growth Rate for The Smartphone Or Tablet Games Market Size In The Coming Years?
The smartphone or tablet games market is expected to maintain its strong growth trajectory in upcoming years.
• The market size for games on smartphones and tablets is predicted to experience swift expansion in the coming years, with an expected value of $209.64 billion by 2029, growing at a compound annual growth rate (CAGR) of 18.9%.
Such growth during the forecasted period is attributable to advances in hardware, 5G network capabilities, augmented reality (AR) and virtual reality (VR), as well as cloud gaming. The primary trends projected for this period incorporate AR and VR, in-app transactions and microtransactions, along with blockchain and NFTs, in addition to an increased focus on sustainability and eco-friendly measures.
What Factors Are Driving Growth In The Smartphone Or Tablet Games Market?
The surge of affordable gaming smartphones and tablets is playing a significant role in the growth of the mobile gaming industry. These new devices are superior to their predecessors in both price and performance, running games at a higher frame rate, thereby improving the overall gaming experience. To illustrate, various Chinese smartphones priced under $500 have entered the market, offering sophisticated gaming experiences. These include the Xiomi Mi 8 Pro ($469), Xiomi Mi 8 ($389), Xiomi Pocophone F1 ($319), Honor 9 ($320) and others.
What Are The Main Segments Of The Global Smartphone Or Tablet Games Market?
The smart phone/tablet games market covered in this report is segmented –
1) By Game Type: Shooter, Action, Sports Games, Role-Playing, Adventure, Racing, Fighting, Strategy, Other Game Types
2) By Device: Smartphone, Tablet
3) By Application: iOS User, Android User
Subsegments:
1) By Shooter: First-person Shooters (FPS), Third-person Shooters
2) By Action: Platformers, Beat 'em Ups
3) By Sports Games: Football/Soccer Games, Basketball Games, Tennis and Other Sports Simulations
4) By Role-Playing: Action RPGs, Turn-based RPGs, Massively Multiplayer Online RPGs (MMORPGs)
5) By Adventure: Narrative-driven Games, Puzzle Adventure Games
6) By Racing: Arcade Racing Games, Simulation Racing Games
7) By Fighting: Traditional Fighting Games, Multiplayer Fighting Brawlers
8) By Strategy: Real-time Strategy (RTS), Turn-based Strategy, Tower Defense
9) By Other Game Types: Puzzle Games, Casual Games, Educational Games
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Which Emerging Market Trends Are Altering The Smartphone Or Tablet Games Industry?
The leading firms in the smartphone/tablet games market are concentrating their efforts on creating superior chip technology designed for smartphone games. This is in a bid to offer users a more engaging gaming experience. The chip technology meant for smartphone games involves certain hardware components specifically engineered to escalate the functionality of mobile gaming applications. These chips are programmed to manage complex graphics, perform quick computations, and enable multitasking, leading to uninterrupted gameplay, realistic visuals, and swift responses. In June 2022, Arm Ltd., a semiconductor and software design firm located in the UK, unveiled designs for graphics processing units (GPUs). These GPUs offer enhanced visuals and energy efficiency coupled with superior CPUs to ramp up performance, promising a smoother and more captivating gaming experience on mobile platforms.
Who Are the Key Players In The Smartphone Or Tablet Games Market?
Major companies operating in the smart phone/tablet games market include:
• Tencent Holdings Ltd.
• Sony Corporation
• Electronic Arts Inc.
• Nintendo Co Ltd.
• Netmarble
• CyberAgent Inc.
• Mixi Inc.
• Zynga Inc.
• Supercell Oy
• Machine Zone Inc.
• King Digital Entertainment
• Com2uS Corporation
• Niantic Inc.
• Bandai Namco Entertainment Inc.
• NEXON Games Co Ltd.
• Square Enix Holdings Co Ltd.
• Warner Bros Entertainment Inc.
• Pocket Games
• Playrix Holding Ltd.
• IGG Inc.
• Miniclip SA
• NCSoft Corporation
• Peak Games
• Jam City Inc.
• NetEase Inc.
• Glu Mobile LLC
• Gameloft SE
• Rovia LLC
• Ubisoft Entertainment SA
• Epic Games Inc.
What Is The Most Dominant Region In The Smartphone Or Tablet Games Market?
Asia-Pacific was the largest region in the smartphone/tablet games market in 2023. North America was the second largest region if the smart phone/tablet games market. The regions covered in the smart phone/tablet games market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
