Smartphone/Tablet Games Global Market Report 2023 – By Game Type (Shooter, Action, Sports Games, RolePlaying, Adventure, Racing, Fighting, Strategy, Other Game Types), By Application (iOS User, Android User) – Market Size, Trends, And Global Forecast 2023-2032

A tablet is a small portable computer that accepts input directly on the screen rather than a keyboard or mouse. The main types of tablets are detachable, slate, hybrid and rugged. A detachable tablet are entirely free of its keyboard and are small and lightweight. Tablets mainly have iOS android and windows operating systems and comes in below 8', 8' and above 8' sizes. Tablets are used for personal and business applications. The global tablets market is segmented - 1) By Product Type: Detachable, Slate, Hybrid, Rugged 2) By Application: Personal, Business 3) By Operating Systems: iOS, Android, Windows 4) By Screen Size: below 8", 8", Above 8" The global tablets market size will grow from $84.12 billion in 2022 to $94.96 billion in 2023 at a compound annual growth rate (CAGR) of 12.9%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global tablets is expected to grow to $147.38 billion in 2027 at a CAGR of 11.6%. The increasing demand for tablets in various sectors such as healthcare, education, entertainment and other industries is a key factor driving the growth of the tablets market. For instance, the hospitality industry has introduced in-room tablets to offer their services at the fingertips of their guests. Similarly, tablets help the transportation industry to standardize workflows, facilitate proper communications on time and provide critical information. The increasing use of tablets across industries is driving sales. In 2020, the sales of the Apple iPad increased by 20%, delivering more than 14 million units and Samsung stood in second place, delivering 7 million units and growing by 39%. The increasing demand for tablets in different sectors is expected to fuel the market for tablets. Major players in the tablets market are Apple Inc., AsusTek Computer Inc., Samsung Electronics Co. Ltd., Lenovo Group Ltd., Acer Inc., Microsoft Corporation, HP, Huawei, LG Electronics Inc., Archos, Chuwi Innovation Limited, Dell, HTC Corporation, Lava International Limited, Nokia Corporation, Panasonic Corporation, Sony Corporation and Toshiba Corporation. Major companies operating in the tablets market are focusing on developing innovative technology solutions for tablets. For instance, in June 2020, Apple a USA based technology company launched Apple iPad Pro 11 2020. The iPad Pro is fitted with an Apple A12Z Bionic octa-core processor, based on iPadOS and powered by a non-removable Li-Po battery (28.65 Wh). The tablet's sensors include a proximity sensor, barometer, accelerometer, gyroscope and sensor for ambient light, liquid retina display. Therefore, making the tablets technologically advanced helps companies to sustain the competitive market. The Asia-Pacific was the largest region in the tablets market in 2022. North America is expected to be the fastest-growing region in the global tablets market report during the forecast period. The regions covered in the global tablets market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the tablets market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The tablets market consists of sales of tablets which are portable computers that use touchscreens as their primary input. Most tablets are slightly smaller and weigh less than an average laptop. Generally, the size of a tablet screen is smaller than a laptop computer and larger than a smartphone. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The tablets market research report is one of a series of new reports from The Business Research Company that provides tablets market statistics, including tablets industry global market size, regional shares, competitors with a tablets market share, detailed tablets market segments, market trends and opportunities, and any further data you may need to thrive in the tablets industry. This tablets market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

A cellular telephone is a telecommunications system in which a portable or mobile radio transmitter and receiver are linked through microwave radio frequencies to base stations that connect the user to a regular telephone network. The main product types of cellular telephones are smartphone and feature phones. Smartphones are advanced cellular phones with more functions similar to computer such as touchscreen surface, internet access, and operating system. The cellular telephone are used by various age-groups such as 18 years old, 18-45 years old, 45-60 years old, above 60 years old and it is distributed through OEM, retailer and e-commerce. The global cellular telephones market is segmented - 1) By Product Type: Smartphone, Feature Phone 2) By Age-Group: Under 18 Years Old, 18-45 Years Old, 45-60 Years Old, Above 60 Years Old 3) By Distribution channel: OEM, Retailer, E-commerce The global cellular telephones market size will grow from $399.85 billion in 2022 to $439.15 billion in 2023 at a compound annual growth rate (CAGR) of 9.8%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global cellular telephones is expected to grow to $623.23 billion in 2027 at a CAGR of 9.1%. Increase in disposable income is driving the cellular telephones market. Cellular telephones have now become a necessity in every household owing to advantages such as connectivity, productivity applications, entertainment and education and with increasing disposable income, individuals are increasingly buying smartphones. For instance, according to TRADING ECONOMICS, a US-based provider of economic indicators and financials, In the United States, disposable personal income increased from 18700.30 USD in August to 18771.60 USD in September of 2022. Rise in disposable income coupled with affordability increased the purchasing power of the individuals and in turn propelled the growth of the cellular telephones market. Major players in the cellular telephones market are Samsung Electronics Co. Ltd., Apple, Huawei, LG Electronics, Lenovo, Xiaomi, OPPO, Vivo, Motorola Mobility Holdings Inc, TCL Corporation, Research In Motion Limited, Sony Mobile Communications Inc., ZTE Corporation, Nokia, HTC Corporation, Others, Xiaomi, Gionee, LeEco/Coolpad, Micromax Informatics Ltd., and Ericsson. Uncertainty about government stabilities and policies affect imports of the raw materials required for manufacturing cellular telephone, creating a negative impact on the market. Uncertainties about government policies brought about by cancellation of trade agreements cause companies to decrease their import volumes to keep expenditures at the levels of previous years or to increase prices of finished products due to increased costs. For instance, the withdrawal of the USA from the Trans-Pacific Partnership (TPP) trade deal and the $250 billion tariffs on imported products from China by the US government affected the consumers and households indirectly thereby, hindering the growth of the cellular telephones market. Companies in the cellular telephones market are introducing technological advancements in processors that give the best customer experience. The smartphones are incorporated with 7nm (nanometer) processors that increase the speed of the device and have improved power efficiency and some are expected to support 5G technology as well. For instance, in 2021, Samsung launched their Galaxy F62 smartphones with 7nm Exynos 9825 processors to provide fast performance and power efficiency to young Gen Z and millennial customers. Asia-Pacific was the largest region in the cellular telephones market in 2022. Western Europe was the second largest region in the global cellular telephones market share. The regions covered in the global cellular telephones market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa. The countries covered in the cellular telephones market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA. The cellular telephones market consists of sales of equipment such as cellular telephones, which use radio waves over a networked area (cells) and is served through a cell site or base station at a fixed location, enabling calls to transmit wirelessly over a wide range, to a fixed landline or via the internet. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The cellular telephones market research report is one of a series of new reports from The Business Research Company that provides cellular telephones market statistics, including cellular telephones industry global market size, regional shares, competitors with a cellular telephones market share, detailed cellular telephones market segments, market trends and opportunities, and any further data you may need to thrive in the cellular telephones industry. This cellular telephones market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

A video game is a computerized game that can be played on devices such as personal computers (PCs), mobile phones, or gaming consoles. The main types of video game software are browser games, PC games, smart phone/tablet games and console games. A browser game is a computer game played online using a web browser over the internet. The various genre includes action, adventure, role playing, simulation, strategy, sports and others and are played by male and female end users. The global video game software market is segmented - 1) By Type: PC Games, Browser Games, Smart Phone/Tablet Games, Console Games 2) By Genre: Action, Adventure, Role Playing, Simulation, Strategy, Sports, Other Genres 3) By End User Sex: Male, Female Subsegments Covered: Online Microtransaction, Digital PC Games, Physical PC Games The global video game software market size grew from $228.1 billion in 2022 to $260.83 billion in 2023 at a compound annual growth rate (CAGR) of 14.3%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The video game software market is expected to grow to $431.73 billion in 2027 at a CAGR of 13.4%. The video game software market was mainly driven by rapid growth in emerging markets in the forecasted period. The International Monetary Fund (IMF)stated that the global GDP growth was 3.3% in 2020 and 3.4% in 2021. Recovering commodity prices after a significant decline in the historic period is further expected to aid the market growth. Developed economies are also expected to register stable growth during the forecast period. Additionally, emerging markets are expected to continue to grow slightly faster than the developed markets in the forecast period. Stable economic growth is expected to increase investments in the end-user markets, thereby driving the market during the forecast period. Major companies in the video game software market include Microsoft, Tencent Holdings Co Ltd., Nintendo Co Ltd., Sony Corp, Netease Inc., Electronic Arts, Google, Financière de l'Odet, Take-Two Interactive and Bandai Namco Holdings Inc. Games as a service is a software delivery method where a vendor generally hosts a gaming application in a remote server and customers can access it through the internet, also known as cloud gaming. Many game developers are providing their content through a subscription-based model, and are allowing customers to purchase additional content or features through micro transactions. This includes new in-game items, weapons, clothing, or other gear for the player's character along with in-game currency and rewards. This business model provides a continuous revenue stream for the gaming companies instead of limiting the revenues to one-time purchases. Major companies providing games as a service include Activision and Blizzard Entertainment. In January 2022, Microsoft Corporation, a US-based technology company announced its plan to acquire Activision Blizzard Inc. for $68.7 billion. The acquisition is expected to accelerate Microsoft's gaming business growth across mobile, PC, console, and cloud platforms, as well as provide building blocks for the metaverse. Activision Blizzard Inc. is a US-based video game holding company. Asia-Pacific was the largest region in the global video game software market in 2022. North Americawas the second largest region in video game software industry. The regions covered in the video game software market analysis are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the video game software market report are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela and Vietnam. The video game software market includes revenues earned by entities by providing design, documentation, installation and support services, and producing and distributing video games. This also includes companies solely involved in designing and developing or publishing only. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The video game software market research report is one of a series of new reports from The Business Research Company that provides video game software market statistics, including video game software industry global market size, regional shares, competitors with a video game software market share, detailed video game software market segments, market trends and opportunities, and any further data you may need to thrive in the video game software industry. This video game software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Mobile gaming refers to the games designed and played on mobile devices such as smartphones, feature phones, pocket PCs, personal digital assistants (PDAs), tablets, and others, ranging from simple ones to complex games involving 3Ds, AR (augmented reality), and others by using the internet to perform brainstorming. The main types of devices used for mobile gaming includes smartphone, smartwatch, PDA, tablet and others. The smartphone mobile games are designed for a portable device that combines the features of a computer and a phone into one device. Smartphones are preferred more for gaming due to their features and processing capabilities. These mobile gaming can played in operating system such as android, iOS, windows and others and could be of genres such as action and adventure, arcade, roleplaying, sports and others. Mobile gaming could be provided for free or have premium subscription. The global mobile gaming market is segmented - 1) By Device Type: Smartphone, Smartwatch, PDA, Tablet, Other Devices Types 2) By Operating System: Android, iOS, Windows, Other Operating Systems 3) By Genre: Action And Adventure, Arcade, Roleplaying, Sports, Other Genres 4) By Subscription: Free, Premium The global mobile gaming market size will grow from $118.34 billion in 2022 to $138.63 billion in 2023 at a compound annual growth rate (CAGR) of 17.1%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the mobile gaming is expected to grow to $267.46 billion in 2027 at a CAGR of 17.9%. The growing smartphone penetration is expected to drive the growth of the mobile gaming market. Smartphone usage is growing due to various reasons such as growing internet penetration, increasing use of social media, the convenience of communication, affordability of phones with improved features, social status, rising income, dependency on phones, and others. The increasing penetration of smartphones will create a significant demand for mobile gaming as it is extensively used for playing games and spending leisure time. For instance, according to the survey of smartphone ownership commissioned by a nonpartisan American think tank, the Pew Research Center, the share of Americans that own a smartphone increased from 81% in February 2019 to 85% in February 2021, which was just 35% a decade ago (in 2011). This indicates that the smartphone penetration is growing, thus, will drive the mobile gaming market growth. Major players in the mobile gaming market are Activision Blizzard Inc., CyberAgent Inc., Electronic Arts Inc., GungHo Online Entertainment Inc., Microsoft Corp, NetEase Inc., Niantic Inc., Tencent Holdings Ltd., The Walt Disney Co, Ubisoft Entertainment, Nintendo, MocoSpace, Nexon, Gamevil and DeNA Co Ltd. Technology advancement is a key trend gaining popularity in the mobile gaming market. The market is witnessing the integration of virtual reality (VR) and augmented reality (AR) technologies in mobile gaming for really immersive gaming experiences. VR is a computer-generated environment with scenes and objects that appear to be real, whereas, AR combines virtual information with the real world. VR allows gamers to escape reality by immersing themselves in a different gaming environment or reality through VR eyewear. AR does not transport from a current location to a different one, instead, amplifies or modifies some aspects of current surroundings in a game. Key players are focusing on offering technologically advanced mobile gaming to strengthen their position in the market. For instance, in April 2022, Meta (formerly Facebook), the American technology company conducted the Meta Quest Gaming presentation for 2022 and unveiled a virtual reality (VR) version of Ghostbusters. Ghostbusters VR will let gamers hunt, blast, and capture ghosts in the Ghostbusters universe, with single and multiplayer game modes available. In April 2021, Electronic Arts (EA), a US-based video game company that publishes games for console, PC, and mobile acquired Glu Mobile for $2.4 billion. The acquisition accelerates EA's mobile portfolio expansion and fuels new mobile experiences. Glu Mobile is a US-based company developing and publishing freemium games for smartphone and tablet devices. Asia-Pacific was the largest region in the mobile gaming market in 2022. The regions covered in the mobile gaming market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the mobile gaming market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA. The mobile gaming market includes revenues earned by entities by fostering children's strategic thinking and awareness of their surroundings can improve their memory, spatial awareness, and problem-solving skills. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The mobile gaming market research report is one of a series of new reports from The Business Research Company that provides mobile gaming market statistics, including mobile gaming industry global market size, regional shares, competitors with a mobile gaming market share, detailed mobile gaming market segments, market trends and opportunities, and any further data you may need to thrive in the mobile gaming industry. This mobile gaming market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The cellular/mobile telephone service refers to transmitting voice or non-voice messages over licensee's network in real-time only. The main types of cellular or mobile telephone services are basic communication and value-added. A basic communication services is retail telecommunications service that has a voice grade or equivalent transmission parameters and tone-dialing capability and provides with local exchange calling. The services provided includes 3G services, 4G services and 5G services and are used in manufacturing, energy and utilities, media and entertainment, IT and telecom, transportation and logistics and healthcare. The global cellular or mobile telephone services market is segmented - 1) By Type: Basic Communication, Value-Added 2) By Service: 3G Services, 4G Services, 5G Services 3) By End User: Manufacturing, Energy And Utilities, Media And Entertainment, It And Telecom, Transportation And Logistics, Healthcare The global cellular/mobile telephone services market size will grow from $213.15 billion in 2022 to $226.12 billion in 2023 at a compound annual growth rate (CAGR) of 6.1%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global cellular/mobile telephone services is expected to grow to $281.03 billion in 2027 at a CAGR of 5.6%. An increasing number of mobile subscribers is predicted to contribute to the growth of the cellular or mobile telephone services market over the forecast period. According to the Cisco Annual Internet Report, the number of mobile subscribers across the globe is expected to increase to 5.7 billion (71% of the population) by 2023. According to data released by the Telecom Regulatory Authority of India (TRAI) in October 2020, Reliance Jio became the first mobile service provider to cross the 40 crore customers in India with the addition of over 35 lakh subscribers in July 2020. Therefore, growing mobile phone subscribers are projected to increase the overall demand for growth of the cellular or mobile telephone services market. Major players in the cellular or mobile telephone services market are AT&T Inc., Verizon, Deutsche Telekom, Vodafone, China Mobile Limited, Nippon Telegraph and Telephone Corporation, SoftBank Corp., IBM, CisCo., Alcatel-Lucent, Juniper Networks, Tata, Nokia, Alibaba Group Holdings Limited, Gemalto N.V., Google Inc. and KongZhong Corporation. During the forecast period, the high cost associated with value-added services is expected to limit the growth of the cellular or mobile telephone services market. For smartphone users keen on heavy streaming, mobile data does not always come cheap. The cost of a gigabyte of mobile data differs hugely between countries. For instance, UK-based price distinction website cable.co.uk released an analysis of 5 most expensive countries with average cost of 1GB of mobile data in 2022 that included Saint Helena at $41.06, the Falkland Islands at $38.45, São Tomé and Príncipe at $29.49, Tokelau at $17.88 and Yemen at $16.58 respectively. The mobile value-added services are some additional services offered to the customer by telecommunication operators at an additional charge, which are generally high and not affordable by common people subsequently affecting the revenues of cellular or mobile telephone services. The launch of the Fifth Generation (5G) networks is gaining popularity in the cellular or mobile telephone services market. The current fifth generation of mobile networks (5G) is a stimulant for the new industrial revolution because it offers much greater speed and bandwidth than previous networks along with low time for data travel or low latency. For instance, in February 2020, ETSI launched a new group for the fifth generation of Fixed Network (ETSI ISG F5G). The latest invention in cellular technology is Fifth-Generation (5G) networks, engineered to boost the speed of wireless networks. Using Fifth-Generation 5G networks, data is transmitted at the speed of 20 Gbps or more over wireless broadband connections exceeding speeds of other networks. 5G networks also provide a latency of 1 ms or lesser for uses that require real-time feedback. In January 2020, Samsung Group, a South Korea-based electronics company that sells mobile devices announced the acquisition of TeleWorld Solutions, Inc. for an undisclosed amount. With the acquisition of TeleWorld Solutions, Inc., Samsung is aiming to address end-to-end network support needs and accelerate 5G rollouts in the USA. TeleWorld Solutions, Inc. is a Virginia-based telecommunications provider of wireless networking and consulting services. Asia-Pacific was the largest region in the cellular or mobile telephone services market in 2022. North America was the second largest region of the global cellular or mobile telephone services market share. The regions covered in the global cellular or mobile telephone services market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the cellular or mobile telephone services market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The cellular or mobile telephone services market includes revenues earned by providing cellular or mobile telephone services market by entities that provide radio communication between mobile and land stations, or between mobile stations, which can be classified into three groups: voice, SMS and MMS. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The cellular or mobile telephone services market research report is one of a series of new reports from The Business Research Company that provides cellular or mobile telephone services market statistics, including cellular or mobile telephone services industry global market size, regional shares, competitors with a cellular or mobile telephone services market share, detailed cellular or mobile telephone services market segments, market trends and opportunities, and any further data you may need to thrive in the cellular or mobile telephone services industry. This cellular or mobile telephone services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Browser games refer to the games that are played entirely in a web browser, not on a video game console or another device. The main types of browser games are mobile games, pay-to-play games, free-to-play games, pay-in-play games. Pay-to-play games refers to online games that require a fee to access. The various operating system involved are IOS, android and window that are used in smartphone and tablet, PC, TV, other. The global browser games market is segmented - 1) By Type: Mobile Games, Pay-to-Play Games, Free-to-Play Games, Pay-in-Play Games 2) By End User: Smartphone and Tablet, PC, TV, Other End-Users 3) By Operating System: IOS, Android, Windows The global browser games market size will grow from $7.91 billion in 2022 to $8.26 billion in 2023 at a compound annual growth rate (CAGR) of 4.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global browser games is expected to grow to $9.42 billion in 2027 at a CAGR of 3.3%. Rapid increase in the number of active gamers across the world is driving the browser games market. The active gamers across the world are increasing due to increase in gaming devices, internet penetration, technological advancements, and popularity of online games. The rise in number of active gamers will create a huge demand for browser games as they are online games and mostly played for free, providing entertainment. According to data from League of Betting, the number of online gamers is expected to reach 1 billion by 2024 from 877 million in 2020. Therefore, the rapid increase in the number of active gamers across the world is expected to drive the growth of the browser games market. Major players in the browser games market are King Digital Entertainment, NCSOFT, GungHo Online, Zynga, Tencent, Microsoft, Activision Blizzard Inc., Sega, Sony Corporation, Peak Games, Gree, Electronics Arts, Arkadium, Playdom, Fun Technologies, Bwin, Riot Games, Giant Interactive, Ubisoft, Valve, Electronic Arts, Nintendo, Square Unix, Bluepoint Games, Failbetter Games, Midway, Westwood Studios, TakeTwo Interactive, DeNa, Nexon and Shanda. The frustration of the gamers due to slow downloads is the major restraining factor in the browser games market. The amount of time it takes to download games has been reported as the biggest issue worldwide, with 33.8 percent pointing this as their key issue. Experienced gamers are the most worried with download speed, with over 41% of ambitious professional and experts pointing this out as their primary concern because experienced gamers are more likely to play more complex games requiring larger downloads, download performance has a greater effect on their gaming experience. For example, according to a 2020 survey of 5,000 gamers published in November 2020 by Edgio Inc. (Limelight), an American IT service management company, 33% of all gamers are often frustrated by slow download speeds with 58% of expert level gamers experiencing frustration. Therefore, the frustration of the gamers due to slow downloads is expected to hamper the growth of the browser games market. Companies in the browser gamers market are focusing on the technologies such Augmented Reality (AR) and Virtual Reality (VR) to improve gaming experience and offer better products. For instance, in April 2022, Niantic Labs, a developer of Pokemon Go game, launched its newest game in development, Peridot, featuring AR creatures. In addition, in January 2022, AR’s Games, an Italian gaming firm announced that it is set to launch the world’s first artificial intelligence-based augmented reality video game.. This game combines artificial intelligence and augmented reality to develop a first-person shooting game made with real people. It is named The Real Tournament, and made exclusively for mobile devices. In September 2020, Microsoft Corporation, a USA based technology company acquired ZeniMax Media for $7.5 billion in cash. Through this acquisition Microsoft will grow from 15 to 23 creative studio teams and will be adding Bethesda's franchises to Xbox Game Pass. ZeniMax Media, an American video game holding company based in Rockville, Maryland. Asia-Pacific was the largest region in the browser games market in 2022. North America was the second largest region in the global browser games market share. The regions covered in the global browser games market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the browser games market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The browser games market includes revenues earned by entities by providing design, documentation, installation and support services, and producing and distributing browser games. Browser can be played on smartphones, tablets, PCs, and TVs using a browser. Online or browser games refer to games played over some computer network, most frequently, the internet. Online games can range from plain text games to games that combine complex graphics and virtual worlds populated simultaneously by several players. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The browser games market research report is one of a series of new reports from The Business Research Company that provides browser games market statistics, including browser games industry global market size, regional shares, competitors with a browser games market share, detailed browser games market segments, market trends and opportunities, and any further data you may need to thrive in the browser games industry. This browser games market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

A digital PC game is an interactive game for one or more players that is played with the assistance of a personal computer. The main platforms of digital PC games are windows, IOS and others. iOS is a mobile operating system created and developed exclusively for Apple Inc.'s hardware. The various game subscription model includes premium and freemium that are used by social gamer, serious gamers and core gamers. The global digital PC games market is segmented - 1) By Game Subscription Model: Premium, Freemium 2) By Platform: Windows, IOS, Other Platforms 3) By Audience: Social Gamer, Serious Gamers, Core Gamers The global digital PC games market size will grow from $10.86 billion in 2022 to $12.67 billion in 2023 at a compound annual growth rate (CAGR) of 16.7%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global digital PC games is expected to grow to $22.17 billion in 2027 at a CAGR of 15.0%. The increasing demand to avail PC games digitally is contributing to the growth of the market. The advantage of convenience, cross-buying, and easy to store that are provided by digital distribution impel the players to access PC games digitally. The gamers can get pre-loaded games when they are pre-ordered and will have immediate access to the games the moment they are launched in the market. According to a survey conducted by GameIndustry.biz along with Ipsos, 30% of respondents considered buying digitally due to the low price that is being offered and 20% bought them for a discount. 15% responded that they will have access to the games as soon as they see it on any other platform and 7% responded that they would pre-order to get access to the games when it is launched in the market. The increasing demand for digital distribution will drive the digital PC games market. The piracy of digital PC games market majorly restrains the growth of the market. Piracy is the unauthorized reproduction of the content. Pirating the digital PC games will result in a loss in revenue and will hamper the growth of the market. For instance, Irdeto disclosed that there were 355,664 torrent downloads of a major sports title on pay-to-paly (P2P) network. This brings in a potential loss of $21.34 million. Piracy is a major threat in the digital PC games industry if the games are compromised within 2 weeks of their launch and burden with huge revenue losses. The piracy of digital PC games is thereby an obstacle to the market. The emergence of cloud gaming is a major trend in the digital PC games market. Cloud gaming is a disruptive platform where the provider runs the game on its servers and then streams back the display and expands the users for premium games. The advantage of streaming games from the cloud increases the number of users for digital PC games as it eliminates the need for upgrading hardware. For instance, in September 2022, M1 Limited, a Singapore-based telecommunications company announced the launch of Zolaz, a cloud gaming subscription service that allows customers to play anywhere, at any time, and on any device. Zolaz offers a "all-you-can-play" on-demand gaming experience to both mid-core and casual gamers. Subscribers will have instant and unlimited access to over 400 high-quality PC and console titles, including those from AAA publishers. Zolaz registration is available to MI customers both online and through the My MI App. The cloud gaming subscription costs SGD 14.98/month with no contract. In July 2021, Sony Interactive Entertainment, a US-based video game, and digital entertainment company acquired Nixxes Software B.V., for an undisclosed amount. This acquisition will help Sony port more PlayStation games to PC. Nixxes Software B.V. is a Netherland-based company specializing in video game design, development, and porting. Major players in the digital PC games market are Tencent Games, Ubisoft, King, Activision Blizzard, Zynga, GungHo Online, Microsoft Corporation, Sony Corporation, Nintendo and Electronic Arts. Asia-Pacific was the largest region in the digital PC games market in 2022. Asia-Pacific is expected to be the fastest-growing region in the digital PC games market report during the forecast period. The regions covered in the digital PC games analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the digital PC games market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The digital PC games market includes revenues earned by entities by providing design, documentation, installation and support services, and producing and distributing digital video games which are played on a personal computer or laptop. The virtual environment provided by the digital PC games does not limit players by physical space or hands-on access but considers a wide range of cultural and media activities based on digital technologies. Digital PC games have integrated different features such as voice recognition, 3D gaming, GPS tracking and many more to provide players with real-life experiences. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The digital PC games market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The digital PC games market research report is one of a series of new reports from The Business Research Company that provides digital PC games market statistics, including digital PC games industry global market size, regional shares, competitors with a digital PC games market share, detailed digital PC games market segments, market trends and opportunities, and any further data you may need to thrive in the digital PC games industry. This digital PC games market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Antivirus software refers to a software tool that are used to protect computers from viruses by scanning, detecting, and removing them. Most antivirus software operates in the background once downloaded, providing real-time protection against virus attacks. All programs behavior is monitored by the anti-virus software, which flags any questionable behavior. The main types of antivirus software are computers, tablets, smartphones, and others. Computer anti-virus software is used in computers to prevent, scan and detect the virus and malware that harm the computer. The different operating systems include Windows, MAC, Android or IOS, or Linux and are used by various verticals such as corporate, personal, government. The global antivirus software market is segmented - 1) By Type: Computers, Tablets, Smart Phones, Other Types 2) By Operating System: Windows, MAC, Android Or IOS Or Linux 3) By End User: Corporate, Personal, Government The global antivirus software market size will grow from $4.06 billion in 2022 to $4.25 billion in 2023 at a compound annual growth rate (CAGR) of 4.5%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the antivirus software is expected to grow to $5.06 billion in 2027 at a CAGR of 4.5%. The increasing number of cyber-attacks is expected to propel the growth of the antivirus software market in the coming years. A cyberattack is a cyberspace-based attack aimed at disrupting, disabling, destroying, or manipulating a computer or other device intentionally. There is an increase in hacking and data breaches in computers, laptops, and mobiles using viruses or malware. Antivirus software can block or prevent the virus or malware from entering the device and prevents cyberattacks. For instance, in 2020, Air India, an Indian-based carrier airline company, reported hackers had compromised their servers and accessed the personal data of 4.5 million fliers. In India, in 2020 alone 1.16 million cyber security cases are registered. Therefore, the increasing number of cyber-attacks drives the market for antivirus software. Major players in the antivirus software market are Symantec, McAfee, ESET, Trend Micro, F-Secure, BitDefender, G Data CyberDefense, Fortinet, Microsoft Corporation, Cheetah Mobile, AVG Technologies, Qihoo 360, Quick Heal, Tencent, Comodo Cybersecurity, Kaspersky, AhnLab Inc., Ad-Aware, Panda Security, Lavasoft. Cloud-based antivirus is a trend gaining popularity in the antivirus software market. Cloud antivirus or cloud-based antivirus is a solution that offloads the work to a cloud-based server instead of bogging down the computer with an antivirus suite. Cloud antivirus protects PCs, laptops, and mobile devices by providing behavioral-based screening and updating malware software capable of transferring data. For instance, according to Tracxn Technologies Limited, an India-based software company report in 2021, major companies including Malwarebytes, Avast, Panda Security, Qihoo 360 Technology, AVG Technologies are using cloud-based antivirus solutions. In July 2020, NortonLifeLock, a US-based cybersecurity software company acquired Avira for a $360 million deal amount. Through this acquisition, Avira serves a large customer base in Europe and important emerging markets with a consumer-focused array of cybersecurity and privacy solutions. Avira is a Germany-based company offering security software and specializes in antivirus software. North America was the largest region in the antivirus software market in 2022. Europe was the second-largest region in the antivirus software market share. The regions covered in the antivirus software report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa. The countries covered in the Antivirus Software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA. The antivirus software market includes revenues earned by entities by providing software tools that automate the processes for scanning, detecting, protecting against, and removing malware on a computer or mobile device to protect devices and data on them. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The antivirus software market research report is one of a series of new reports from The Business Research Company that provides antivirus software market statistics, including antivirus software industry global market size, regional shares, competitors with a antivirus software market share, detailed antivirus software market segments, market trends and opportunities, and any further data you may need to thrive in the antivirus software industry. This antivirus software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.