The traffic jam assist market has seen considerable growth due to a variety of factors.
• The size of the traffic jam assist market has seen a swift expansion in recent times. It is projected to escalate from a valuation of $2.93 billion in 2024 to $3.25 billion in 2025, maintaining a compound annual growth rate (CAGR) of 11.1%.
Factors attributed to this surge during the historical period include heightened awareness regarding the risks of distracted driving, increasing investments directed towards automotive research and development, the evolution of the connected car infrastructure, the adoption of the Internet of Things (IoT) in transportation, and a growing demand for convenience and comfort during commute.
The traffic jam assist market is expected to maintain its strong growth trajectory in upcoming years.
• Anticipations point towards a swift expansion in the traffic jam assist market size in the upcoming years, with projections placing its worth at around $4.89 billion by 2029, coupled with a compound annual growth rate (CAGR) of 10.7%.
A surge in consumer interest for semi-autonomous driving facilities, a mounting demand for safer driving experiences, the emergence of smart city initiatives, the implementation of adaptive cruise control systems, and an escalating emphasis on trimming down carbon emissions contribute to the growth expected in the forecast duration. Among noteworthy trends in the forecast epoch include advancements in sensor technology, the growth of ride-sharing and carpooling services, the intersection of technologies in the automotive sector, the incorporation of artificial intelligence, and cooperation between automotive manufacturers and tech firms.
The growth of the traffic jam assist market is predicted to be fueled by the advent of smart city initiatives. Smart cities employ information and communication technologies (ICT) to boost operational efficiency, disseminate information to the public, and enhance governmental services and the well-being of citizens. These initiatives are increasing due to improvements in infrastructure, enhanced public services, and better quality of life for residents, using ICT to maximize city functions and spur economic growth. The traffic jam contributes to the progress of smart city endeavors by addressing traffic congestion issues, improving traffic movement, decreasing driver weariness, and boosting road safety by employing advanced technologies such as automated steering, braking, and acceleration capabilities. For instance, in 2023, the Centre for Policy Research, a social science research institute based in India, reported that the Government of India (GoI) earmarked $965 million (?8,000 crore) for the smart cities mission in the budget estimates (BEs) for the fiscal year 2023-24. This represented a 13% increase compared to the revised estimates for the fiscal year 2022-23. Therefore, the advent of smart city initiatives is stimulating the growth of the traffic jam assistance market.
The traffic jam assist market covered in this report is segmented –
1) By Component: Automotive Cameras, Ultrasonic Sensors, RADAR (Radio Detection And Ranging), LiDAR (Light Detection And Ranging), ECUs (Electronic Control Unit)
2) By Automation: Level 2, Level 3
3) By Method: Lane Tracking System, Vehicle Detection And Collision Avoidance System, Auto Steering And Speed Control System, Other Methods
4) By Vehicle Type: Passenger Cars, Commercial Vehicles
Subsegments:
1) By Automotive Cameras: Front Cameras, Rear Cameras, Surround View Cameras
2) By Ultrasonic Sensors: Parking Sensors, Proximity Sensors
3) By RADAR (Radio Detection and Ranging): Long-Range RADAR, Short-Range RADAR
4) By LiDAR (Light Detection and Ranging): Solid-State LiDAR, Mechanical LiDAR
5) By ECUs (Electronic Control Unit): Powertrain Control Units, Body Control Modules, Driver Assistance ECUs
Key players in the traffic jam assist sector are advancing their offerings with novel technology, like Staria Hybrid, aiming to improve motorists' experiences during dense traffic scenarios. Staria Hybrid is an intelligent traffic jam aid that leverages capabilities such as automatic speed control and lane exit alerts to ensure a safer and easier drive, particularly in traffic-laden conditions. As an instance, Hyundai Motor Company, an automotive producer headquartered in South Korea, introduced the Staria Hybrid equipped with a new functionality, 'Traffic Jam Assist,' in February 2024. This cutting-edge technology heightens vehicular safety and comfort during heavy traffic by modulating speed autonomously, preserving a safe gap from the preceding vehicle, and keeping the car on track.
Major companies operating in the traffic jam assist market are:
• Volkswagen AG
• Toyota Motor Corporation
• Ford Motor Company
• General Motors Company
• Bayerische Motoren Werke AG
• Honda Motor Co. Ltd.
• Hyundai Motor Company
• Robert Bosch GmbH
• Tesla Inc.
• Intel Corporation
• Denso Corporation
• ZF Friedrichshafen AG
• Continental AG
• NVIDIA Corporation
• Aptiv PLC
• Jaguar Land Rover Automotive PLC
• Nissan Motor Co. Ltd.
• Garmin Ltd.
• Delphi Technologies PLC
• Subaru Corporation
• Mobileye Global Inc.
• Mitsubishi Motors Corporation
• Kia Corporation
• TomTom North America Inc.
• Waymo LLC
Asia-Pacific was the largest region in the traffic jam assist market in 2024. The regions covered in the traffic jam assist market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.