What Does the Historical and Current Wi-Fi Analytics Market Size Trend Indicate?
The wi-fi analytics market has seen considerable growth due to a variety of factors.
• The size of the wi-fi analytics market has significantly expanded in the past few years. It's projected to amplify from $17.94 billion in 2024 to $22.12 billion in 2025, with a compound annual growth rate (CAGR) of 23.3%.
Factors contributing to growth during the historic period include the surge of Wi-Fi compatible devices, the rise in internet usage, increasing interest in location-based services, concerns about data security, and the growing appeal for public Wi-Fi hotspots.
How Will the Wi-Fi Analytics Market Size Evolve over the Forecast Period?
The wi-fi analytics market is expected to maintain its strong growth trajectory in upcoming years.
• In the coming years, the wi-fi analytics market is projected to experience impressive expansion, scaling up to $61.63 billion by 2029 with a compound annual growth rate (CAGR) of 29.2%.
This continual development throughout the predicted period results from the broader acceptance of the 6e Wi-Fi standard, the integration of artificial intelligence and machine learning with Wi-Fi analytics, proliferation of smart city initiatives, reinforced Wi-Fi security protocols, and the escalating utilization of Wi-Fi in IoT devices. The forecast period will see major trends including the deployment and upgrades of Wi-Fi 6, cloud-based Wi-Fi analytics solutions, an emphasis on user experience analytics, Wi-Fi analytics in the retail and hospitality sectors, and the emergence of Wi-Fi as a service (WaaS) models.
Which Factors Are Boosting Growth In The Wi-Fi Analytics Market?
The rising prevalence of Wi-Fi deployments is greatly aiding the expansion of the Wi-Fi analytics market. A Wi-Fi network entails a web connection that a wireless router shares with numerous gadgets in a business setting or a residence. The popularity of Wi-Fi networks is surging rapidly as more individuals are using smartphones, laptops, and tablets. Take for example the data from World Population Review, a U.S. demographic information agency, stating that around 69% of the global population or 4.9 billion individuals are actively using the internet in 2022. Furthermore, the rate of internet users is growing by 4% each year, implying that over 196 million newcomers are joining the network annually. Additionally, the American networking hardware company Cisco has foreseen a quadruple increase in Wi-Fi hotspots, projecting a total of 628 million by 2023 in its Annual Internet Report. Consequently, the swift expansion in Wi-Fi deployment directly contributes to the robust growth of the Wi-Fi analytics market.
What Key Areas Define The Segmentation Of The Global Wi-Fi Analytics Market?
The Wi-Fi analytics market covered in this report is segmented –
1) By Component: Solution, Services
2) By Deployment: Cloud-Based, On-Premise
3) By Application: Wi-Fi Presence Analytics, Wi-Fi marketing Analytics
4) By Industry Vertical: Retail, Hospitality And Tourism, Sports And Entertainment, Transportation, Healthcare, Other Industry Verticals
Subsegments:
1) By Solution: Wi-Fi Analytics Software, Heat Mapping Tools, Performance Monitoring Solutions
2) By Services: Consulting Services, Implementation Services, Support And Maintenance Services
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How Are Emerging Trends Reshaping The Dynamics Of The Wi-Fi Analytics Market?
The rising trend of technological progression is becoming increasingly popular in the Wi-Fi Analytics market. Swift technological achievements and enhancements in Wi-Fi protocols have led to the development of robust platforms which can handle multiple simultaneous system and IoT connections in high traffic locations like hospitals, airports, and public transport hubs that require real-time data analysis. For example, in April 2023, Intel Corporation, an American tech firm, launched the Intel Connectivity Analytics. This AI-driven program is designed to simplify the process of gaining insights about the performance and operations of wireless networks. The Intel Connectivity Analytics program offers a software development kit (SDK) that delivers extensive insights into wireless traffic generated by Wi-Fi 6 chipsets from Intel. The program's objective is to enhance the overall wireless experience for users by giving network-level information straight from the source. Additionally, the program aims to optimize network performance, detect security threats, and resolve issues.
Who Are the Key Players in the Wi-Fi Analytics Market?
Major companies operating in the Wi-Fi analytics market include:
• Cisco Systems Inc.
• Skyfii Limited
• Purple Wi-Fi Limited
• Fortinet Inc.
• Zebra Technologies Corporation
• Hughes Network Systems LLC
• GoZone WiFi LLC
• Aptilo Networks AB
• Bloom Intelligence LLC
• Cloud4Wi Inc.
• Retailnext Inc.
• CommScope Holding Company Inc.
• Soft Emirates
• WeFi
• Singapore Telecommunications Limited
• SpotOn
• Aislelabs Inc.
• MetTel Corporation
• Extreme Networks Inc.
• Yelp Wi-Fi Inc.
• Navenio Inc.
• Huq Industries Limited
• Briteyellow Inc.
• Hewlett Packard Enterprise company LP
• Zimperium Inc.
• Ruckus Networks a Broadcom company
• Eleven Software
• Flame Analytics Inc.
• Guest Networks
• WhoFi Networks Inc.
• Presence Aware Technologies
• Intelligent Automation Inc.
What Is The Most Dominant Region In The Wi-Fi Analytics Market?
North America was the largest region in the Wi-Fi analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the Wi-Fi analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
