Location Of Things Market Report 2026

Location Of Things Market Overview

• Location Of Things market size has reached to $20.76 billion in 2025 • Expected to grow to $72.33 billion in 2030 at a compound annual growth rate (CAGR) of 28.2% • Growth Driver: Growing Penetration Of Connected Devices Is Driving Market Growth Fueling By Improved Automation And Data Insights • Market Trend: Advancing Vehicle Tracking With Technological Innovations • North America was the largest region in 2025 and Asia-Pacific is the fastest growing region.

What Is Covered Under Location Of Things Market?

Location of things refers to the networked ecosystem where connected devices and sensors gather, analyze, and utilize location-based data to enhance decision-making and automation. It integrates the Internet of Things (IoT) with geospatial technologies to enable real-time tracking, navigation, and location intelligence across various industries, including logistics, smart cities, healthcare, and retail. The main types of location of things are indoor location and outdoor location. Indoor location refers to the determination of a person's or object's position within a building or enclosed space. It can be deployed both on-premises and in the cloud and is applied for iot asset management, location intelligence, location-based customer engagement and advertising platforms, location-based social media monitoring, mapping and navigation, and others. It is used for various industry verticals such as banking, financial services, and insurance, aerospace and defense, healthcare, public sector, information technology and telecom, retail, transportation and logistics, and others.

What Is The Location Of Things Market Growth Forecast?

The location of things market size is expected to see exponential growth in the next few years. It will grow to $72.33 billion in 2030 at a compound annual growth rate (CAGR) of 28.2%. The growth in the forecast period can be attributed to smart city development projects, growth of connected logistics, adoption of location-based marketing, demand for real-time tracking, integration with autonomous systems. Major trends in the forecast period include real-time location intelligence platforms, indoor positioning system deployment, AI-driven location analytics, integration of location data with iot systems, location-based automation and decision making.

Global Location Of Things Market Segmentation

1) By Location Type: Indoor Location, Outdoor Location 2) By Deployment Model: On-Premises, Cloud 3) By Application: IoT Asset Management, Location Intelligence, Location-Based Customer Engagement And Advertising Platform, Location-Based Social Media Monitoring, Mapping And Navigation, Other Applications 4) By Industry Verticals: Banking, Financial Services, And Insurance, Aerospace And Defense, Healthcare, Public Sector, Information Technology And Telecom, Retail, Transportation And Logistics, Other Industry Verticals Subsegments: 1) By Indoor Location: Bluetooth Low Energy (BLE) Beacons, Wi-Fi-Based Indoor Positioning, Ultra-Wideband (UWB), RFID-Based Systems 2) By Outdoor Location: Global Positioning System (GPS), Cellular Network-Based Positioning, Satellite-Based Positioning, Wi-Fi-Based Outdoor Positioning

What Is The Driver Of The Location Of Things Market?

The increasing penetration of connected devices is expected to propel the growth of the location of things market going forward. Connected devices are physical objects equipped with sensors, software, and network connectivity, allowing them to collect, send, and receive data over the Internet or other networks. These devices can interact with other devices and systems, often enabling automation and remote control. The penetration of connected devices is due to improved network connectivity, increased internet access, and a desire for automation, remote control, and improved convenience. The connected devices provide detailed insights into people, assets, and environments, enhancing location-based services. This data will improve decision-making, optimize operations, and enable personalized experiences in retail, logistics, and healthcare. For instance, in February 2024, according to the Federal Communications Commission (FCC), a US-based government agency, 41% of internet‑connected U.S. households had at least one smart home device in 2023. Therefore, the increasing penetration of connected devices is expected to propel the growth of the location of things industry.

Key Players In The Global Location Of Things Market

Major companies operating in the location of things market are Apple Inc., Google LLC, Microsoft Corporation, IBM Corporation, Intel Corporation, Cisco Systems Inc., Qualcomm Technologies Inc., Zebra Technologies Corporation, Garmin Ltd., Trimble Inc., Pitney Bowes Inc., ESRI Global Inc., Enav S.P.A., HERE Technologies BV, NV5 Holdings Inc., Verizon Connect, TomTom NV, Tibco Software Group Inc., Mapbox Inc., Ubisense Group plc, Kontakt.io Inc., Aerial Data Service Inc., Hellotracks LLC, Deeyook LLC, Phoenix LiDAR Systems Inc.

Global Location Of Things Market Trends and Insights

Major companies operating in the location of things market are focusing on developing technologically advanced products, such as 4G vehicle trackers, to offer faster data transmission, wider network coverage, lower latency, and improved reliability. A 4G vehicle tracker is a global positioning system (GPS)-enabled device with 4G LTE connectivity to provide real-time location tracking, route monitoring, and vehicle diagnostics for fleet management, security, and telematics applications. For instance, in August 2023, Jimi IoT, a China-based manufacturer of GPS tracking devices, launched the VL101G INS-Aided IP66-Rated Vehicle Tracker. The VL101G 4G vehicle tracker stands out with its GNSS positioning technology and dual-frequency GPS, ensuring real-time location tracking and highly accurate positioning across various deployments. It features LTE communication with GSM (2G) fallback, maintaining a stable connection even in weak signal areas. Equipped with an inertial navigation system (INS), it provides precise movement data, making it ideal for fleet management. Additional features like driving behavior analysis, ignition detection, and remote engine cut-off enhance security and operational efficiency. Designed for harsh environments, its IP66 rating ensures durability, while the compact design allows discreet installation. Remote management via Jimi IoT’s cloud-based platform makes it user-friendly and easy to monitor.

What Are Latest Mergers And Acquisitions In The Location Of Things Market?

In August 2024, HID Global Corporation, a U.S.-based provider of trusted identity solutions including secure access control, identity verification, and IoT-enabled location services, acquired Sewio Networks, a.s., for an undisclosed amount. Through this acquisition, HID Global Corporation aims to expand its real-time location system (RTLS) portfolio by integrating Sewio Networks, a.s.’s high-precision ultra-wideband (UWB) technology into its industrial and asset-tracking solutions, with a focus on automotive and manufacturing applications. Sewio Networks, a.s., headquartered in the Czech Republic, provides UWB-based RTLS platforms that deliver centimeter-level accuracy for asset management, intralogistics, and operational efficiency.

Regional Insights

North America was the largest region in the location of things market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in this market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in this market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

What Defines the Location Of Things Market?

The location of things market consists of revenues earned by entities by providing services such as fleet management, emergency and disaster management, healthcare and patient tracking. The market value includes the value of related goods sold by the service provider or included within the service offering. The location of things market also includes sales of radio frequency identification, indoor positioning systems, and telecommunications equipment. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

How is Market Value Defined and Measured?

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

What Key Data and Analysis Are Included in the Location Of Things Market Report 2026?

The location of things market research report is one of a series of new reports from The Business Research Company that provides market statistics, including industry global market size, regional shares, competitors with the market share, detailed market segments, market trends and opportunities, and any further data you may need to thrive in the location of things industry. The market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.