The spectator sports market consists of sales of spectator sports services and related goods by entities (organizations, sole traders and partnerships) that includes sub sections of sports teams and clubs, race tracks and other spectator sports. This market includes sales from entry fees, merchandise and other related goods and services.
The global spectator sports market is expected to decline from $144.2 billion in 2019 to $139.5 billion in 2020 at a compound annual growth rate (CAGR) of -3.3%. The decline is mainly due to economic slowdown across countries owing to the COVID-19 outbreak and the measures to contain it. The market is then expected to recover and grow at a CAGR of 8% from 2021 and reach $171.7 billion in 2023. North America was the largest region in the global spectator sports market, accounting for 35% of the market in 2019. Asia Pacific was the second largest region accounting for 30% of the global spectator sports market. Africa was the smallest region in the global spectator sports market. Sports event organizers are implementing mobile ticketing to provide hassle free ticket purchase experience. Customers can buy and validate the tickets for any sporting event through their smart phones and will get updates regarding the event. Mobile ticketing reduced the costs associated with paper based ticketing channels. It provides the organizers with customer and fan database exchanged digitally through ticket transactions to formulate marketing strategies. For instance, Barcelona implemented mobile ticketing and eliminated paper tickets by introducing a new system that allows fans to scan a bar-code on their phones gain access to matches.
The major players in the global spectator sports market are Dallas Cowboys, Manchester United, FC Barcelona, Real Madrid, New York Yankees
The countries covered in the global spectator sports market report are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam
The Global Spectator Sports Market is segmented:
1) By Type: Sports Team & Clubs, Racing & Individual Sports
2) By Revenue Source: Media Rights, Merchandising, Tickets, Sponsorship
3) By Type of Sport: Soccer, Cricket, Rugby/Football, Tennis, Others Subsegments Covered: Football Clubs, Rugby Clubs, Others - Sports Team & Clubs, Basketball Clubs, Motor Race, Horse Race, Others - Racing & Individual Sports