Video Game Software Market Definition

The video game software market consists of sales of video game software and related services by entities (organizations, sole traders and partnerships) that produce video game software, including businesses that are involved in design, documentation, installation and support services, production, and distribution of video games. Companies in this industry undertake operations such as the design, development, publication, distribution, and monetization of video game software on various platforms including PC, browser, smart phone, tablet, and console. A video game is a computerized game that can be played on devices such as personal computers (PCs), mobile phones or gaming consoles. Video games are generally categorized into computer games (PC games), browser games, mobile games and console games.

Browser Games Market Definition

The browser games market consists of sales of browser games and related services by entities (organizations, sole traders and partnerships) that produce browser games that can be played on smartphones, tablets, PCs, and TVs. Online games or browser games refer to games, which are played over the internet. Browser games range from plain text games to games that combine complex graphics and virtual worlds populated simultaneously by several players. These games do not require any client-side software to be installed. They rely solely on the web browser and sometimes on a common plug-in such as Java or Flash. Companies in this industry undertake operations such as the design, development, publication, distribution, and monetization of browser games on various platforms including PC, smart phone, and tablet. The market includes goods and services traded between entities or sold to end consumers.

5G Infrastructure Equipment Market Definition

The 5G infrastructure equipment market consists of sales of 5G infrastructure equipment and related services by entities (organizations, sole traders and partnerships) that manufacture 5G network hardware or network communication devices supporting 5G technology that is used for telecommunications including wireless communication networks, and broadcasting through 5G networks. 5G is the 5th generation telecommunication standard that provides high speed, reduced or zero latency, wider bandwidth, and improved connectivity. The network speed of 5G technology exceeds wired network speeds and offers very low latency (about 1 millisecond (ms) or lower). These features are useful for applications requiring real-time feedback.

IoT Services Market Definition

IoT (Internet of Things) services refers to a set of end-to-end services in which businesses contract with external providers to design, build, install, and operate IoT solutions. IoT services help elaborate on the idea of IoT adoption and set up secure technology infrastructure for advanced data tasks. The main types of internet of things (IoT) services are professional services and managed services. A professional service is an intangible product that a contractor or product vendor sells to help a customer manage a specific part of their business. The various type of verticals are manufacturing, retail, IT & telecom, transportation & logistics, utilities, healthcare, energy, and others. The various applications of internet of things (IoT) services are smart buildings, smart manufacturing, smart transport and logistics, smart healthcare, smart retail, and smart energy.

IoT Services Market Segmentation

The iot services market covered in this report is segmented – 1) By Type: Professional Services, Managed Services 2) By Application: Smart Buildings, Smart Manufacturing, Smart Transport and Logistics, Smart Healthcare, Smart Retail, Smart Energy 3) By Vertical: Manufacturing, Retail, IT & Telecom, Transportation & Logistics, Utilities, Healthcare, Energy, Other Verticals

Online Microtransaction Market Definition And Segments

Online microtransactions are in-game purchases of virtual items for small amounts of money. The main types of online microtransactions are in-game currencies, random chance purchases, in-game items, and expiration. In-game purchases are items or points purchased by a player for use within a virtual world to improve a character or enhance the playing experience. The various model involved are prepay model, postpay model, and others and are used in mobile, console and PCs. The online microtransaction market covered in this report is segmented – 1) By Type: In-Game Currencies, Random Chance Purchases, In-Game Items, Expiration 2) By Device: Mobile, Console, PC 3) By Model: Prepay Model, Postpay Model, Other Models The online microtransaction market size has grown rapidly in recent years. It will grow from $73.27 billion in 2023 to $80.88 billion in 2024 at a compound annual growth rate (CAGR) of 10.4%. The growth in the historic period can be attributed to gaming industry growth, digitalization of entertainment, free-to-play model adoption, virtual goods and cosmetics, mobile gaming proliferation. The online microtransaction market size is expected to see rapid growth in the next few years. It will grow to $121.18 billion in 2028 at a compound annual growth rate (CAGR) of 10.6%. The growth in the forecast period can be attributed to expanding digital economy, continued free-to-play dominance, live streaming and esports integration, blockchain and digital assets, personalized and social interaction features. Major trends in the forecast period include cross-platform monetization, blockchain and cryptocurrency integration, social commerce and virtual marketplaces, personalization and customization offerings, regulatory scrutiny and consumer protections.

Rising In App Purchases Boost Microtransactions Market

Growing In-app purchases feature in mobile apps is expected to drive the growth of the online microtransactions market going forward. In-app purchases (IAP) are transactions made within mobile apps or software, enabling users to buy digital goods, content, or features, often in free or freemium apps, enhancing or personalizing their experience. The integration of in-app purchases is likely to boost online microtransactions as it provides a convenient and accessible way for users to acquire digital items and content, contributing to increased revenue in the online microtransactions market. For instance, in July 2023, according to Business of Apps, a UK-based leading B2B media and information platform for the global app industry, In-app purchases represent one of the most prevalent monetization models, with approximately 50% of non-gaming apps and 79% of gaming apps utilizing this strategy. In Q1 2021, Google Play generated sales of $36.7 billion, while the Apple App Store recorded sales of $31.8 billion and is expected to reach nearly $200 billion by 2025. Therefore, growing in-app purchases feature in the mobile apps will propel the growth of the online microtransactions market in the forecast period.

Expansion Of Gaming Industry

The expansion of the gaming industry is to act as a major driver for the development of the online microtransaction market. Online microtransaction uses real money to gain access to currency in-game or virtual items, which improves the gaming experience of the player. According to Ernst & Young Global Limited’s report published in 2019, the global games market is expected to reach $ 196.0 billion by the end of 2022, growing at a CAGR of 10.0%. Moreover, in January 2022, according to an article published by Entertainment Software Association, a US-based trade association of the video game industry, in the United States, total consumer spending on video games reached $60.4 billion in 2021, an increase of 8% from the previous year. Spending on content as a whole increased by 7% from 2020 to $51.7 billion in 2021. Hardware saw a 14 percent increase, reaching $6.1 billion. Spending on accessories by consumers increased by 2% to $2.7 billion. Therefore, the growth of the gaming and video gaming industry is expected to propel the revenues for online microtransaction market in the near future. Major companies operating in the online microtransaction market report are Microsoft Corporation, The Walt Disney Company, Tencent Holdings Limited, Sega Sammy Holdings Inc., Sony Interactive Entertainment LLC, NetEase Inc., Valve Corporation, Activision Blizzard Inc., Bandai Namco Entertainment Inc., Electronic Arts Inc., CyberAgent Inc., Take-Two Interactive Software Inc., Square Enix Holdings Co. Ltd., Zynga Inc., Nexon Co. Ltd., King Digital Entertainment PLC, Konami Holdings Corporation, NCSoft Corporation, Supercell Oy, Ubisoft Entertainment S.A., Riot Games Inc., Smilegate Holdings Inc., Wargaming Public Co. Ltd., Capcom Co. Ltd., GungHo Online Entertainment Inc., Glu Mobile Inc., Niantic Inc., Machine Zone Inc., Kabam Inc., Gameforge 4D GmbH, Rovio Entertainment Corporation, Miniclip SA, Playtika Holding Corp., Big Fish Games Inc., GREE Inc., DeNA Co. Ltd., Com2uS Corp., Jam City Inc., Scopely Inc.

Impact Of Stringent Government Regulations On Microtransactions Market Growth

Stringent regulations imposed on the microtransactions are projected to limit the market growth during the period. For instance, in July 2022, according to an article published by the Government of UK, in September 2020, Department for Digital, Culture, Media & Sport (DCMS) issued a call for information regarding loot boxes in video games because to worries that they can be harmful. It was created in conjunction with our examination of the Gambling Act. Evidence from a variety of sources has been gathered in response to the call for evidence. Therefore, stringent regulations imposed by the government on setting the limit of transactions is to have an adverse effect on the growth of the online microtransactions market over the forecast period.

Innovative Technological Advancement

Major companies operating in the online microtransactions market are introducing innovative gaming technology such as Champions Tactics to gain a competitive edge in the market. The Champion Tactics is the first game from the developer that will utilize blockchain technology. For instance, in June 2023, Ubisoft Entertainment, a France-based video game publisher, launched blockchain based technology named Champions Tactics. Blockchain technology improves online gaming by enhancing security, enabling true ownership of in-game assets through NFTs, ensuring transparency, facilitating interoperability, automating processes with smart contracts, and promoting decentralization, allowing players to influence game development and governance.

Adoption Of Loot Box Policies In Compliance With Industry Guidelines

The companies adopting new loot box policies in order to adhere to the guidelines of the U.S. game industry trade group, the Entertainment Software Association is a major trend in the online microtransaction market. Companies such as Microsoft, Nintendo, and Sony are planning to have new policies by the end of 2020. Consequently, the players aiming to adopt new disclosure policies of a loot box is the latest trend shaping the growth of the online microtransactions market.

Icandy Group Acquired Flying Sheep Studios

In June 2022, iCandy Group, an Australia-based online game developer acquired Flying Sheep Studios $ 2.1 million. With this acquisition iCandy Group aims to gain access to enter the European market, to become a global AAA metaverse gaming powerhouse. Flying Sheep Studios, an independent gaming studio based in Germany, specializes in creating games featuring fluid 3D graphics that rival native applications. These games are web-based and require no downloads or installations. The games developed by Flying Sheep Studios have in-app purchases that generate microtransactions. The Asia-Pacific was the largest region in the online microtransaction market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global online microtransaction market report during the forecast period. The regions covered in the online microtransaction market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the online microtransaction market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain The online microtransaction market includes revenues earned by entities by providing in-game virtual goods. Microtransactions often appear in free-to-play games that do not have any cost for downloading the game and only include the online cost for virtual goods. Microtransactions are done to unlock specific features or enhance the special abilities, content or character in a game. In-game purchases are items or points a player purchases for use within a virtual world to improve a character or enhance the playing experience. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The online microtransaction market research report is one of a series of new reports from The Business Research Company that provides online microtransaction market statistics, including online microtransaction industry global market size, regional shares, competitors with an online microtransaction market share, detailed online microtransaction market segments, market trends and opportunities, and any further data you may need to thrive in the online microtransaction industry. This online microtransaction market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Cybersecurity Services Market Definition And Segments

Cybersecurity is a practice of protecting the network, computers, mobile devices, hardware, electronic systems, and data from digital or malicious attacks. It is also known as electronic information security and information technology security. The main security types of cybersecurity services are network security, endpoint security, application security, cloud security, and others. Endpoint security is the process of preventing malicious actors and campaigns from exploiting endpoints or entry points of end-user devices such as desktops, laptops, and mobile devices. The services are used by large enterprises, small and medium enterprises of various industry verticals such as aerospace and defense, BFSI, public sector, retail, healthcare, IT and telecom, energy and utilities, manufacturing, and others. The cybersecurity services market covered in this report is segmented – 1) By Security Type: Network Security, Endpoint Security, Application Security, Cloud Security, Other Security Types 2) By User Type: Large Enterprises, Small & Medium Enterprises 3) By Industry Verticals: Aerospace and Defense, BFSI, Public sector, Retail, Healthcare, IT and Telecom, Energy and Utilities, Manufacturing, Other Industry Verticals The cybersecurity services market size has grown strongly in recent years. It will grow from $85.23 billion in 2023 to $92.44 billion in 2024 at a compound annual growth rate (CAGR) of 8.5%. The growth in the historic period can be attributed to strong economic growth in emerging markets, rise in disposable income, high valuations of software companies and technology development. The cybersecurity services market size is expected to see rapid growth in the next few years. It will grow to $141.46 billion in 2028 at a compound annual growth rate (CAGR) of 11.2%. The growth in the forecast period can be attributed to increase in the frequency and sophistication of cyberattacks, internet of things (IoT), increase in internet penetration, need for authentication techniques and emergence. Major trends in the forecast period include focusing on leveraging ai, machine learning and blockchain technologies for cyber defense, offering cloud-based cybersecurity services, using data analysis to enhance cybersecurity services, adopting ISO 9001 standards to deliver quality services and adopting automation and integration in cybersecurity.

Epidemic Of Cyber-Attacks Spurs Soaring Demand For Cybersecurity Services

The increasing instances of massive cyber-attacks are a key factor driving the growth of the cybersecurity services market. The primary motive behind cybercrimes is political competition, financial gain, negative credibility, foreign competition, and radical involvement of religious groups. Most cyber-attacks are for financial gain. WannaCry, Petya, NotPetya, and BadRabbit are some of the main ransomware products that have targeted large-scale businesses and government organizations. For instance, in July 2021, according to cyber security experts, ransomware threats rose by 40% to 199.7 million attacks worldwide in Q3 of 2020. In Q3 2020, Ryuk ransomware threats rose to 67.3 million, which is 33.7% of all ransomware incidents this year. The ransomware implications included inaccessibility to various municipal facilities, information leakage, and economic loss. Therefore, the increasing instances of massive cyber-attacks compel companies to integrate cybersecurity in their systems and functionality to prevent crashing thereby driving the growth of the cybersecurity services market.

The Role Of Increasing Cybersecurity Budgets In Fueling The Growth Of The Cybersecurity Services Market

The increasing cyber security budgets are expected to propel the growth of the cybersecurity services market going forward. A cybersecurity budget is the financial resources that an organization allocates to protect its information assets from cyber threats. A cybersecurity budget will allow an organization to invest in more sophisticated and comprehensive cybersecurity services. For instance, in 2021, according to a survey of 3,249 technology and business executives by PricewaterhouseCoopers International Limited, a UK-based professional services company, around 55% are expected to increase their cybersecurity budgets and 51% increase full-time cyber staff in 2021. Therefore, the increasing cyber security budgets drive the growth of the cybersecurity services market. Major companies operating in the cybersecurity services market report are International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Palo Alto Networks Inc., Cisco Systems Inc., Proofpoint Inc., Fortinet Inc., Check Point Software Technologies Ltd., Sophos Group, Splunk Inc., StratoKey, QuintessenceLabs, Antiy Labs, Vkansee, AhnLab, Banff Cyber Technologies, Cyberops Infosec LLP, eSec Forte Technologies, MARLABS Inc., Trend Micro, Mimecast, Ernst & Young (EY), Clearswift, PricewaterhouseCoopers (PwC), Becrypt, 6WIND, Barracuda Networks Inc., 8ack GmbH, Accelerated IT Services & Consulting oHG, IOActive, Armor, BT, BAE, Avast, Bitdefender, Kaspersky, Rostelecom, SafeTech, Anect, Cyber Dacians, AEC, Symantec, FireEye, BlackBerry, McAfee, Herjavec Group, Absolute, Arctic Wolf, Packetlabs Ltd., Clean Cloud, PhishX, Ibliss, Site Blindado, Safeway, Auth0, CoinFabrik, Groundworks Technologies, Nektra Advanced Computing, Aqua Security, BigID, Cato Networks, Checkmarx, Smartym Pro, Redwerk, TAIOS, Cyberbit, CyberArk, Westech, AVeS Cyber Security, Vance Cyber Security, CyberSec (Pty) Ltd., Lafont Innovation LLC, Enovise, Techinnovar Limited, CyberSOC, DataSixth, Onealliance.

Challenges Affecting The Growth Of The Cybersecurity Services Market

Use of Pirated and open-source cybersecurity solutions, Dearth of cybersecurity expertise for proactive strategic planning, Limited security budget among SMEs, Lack of interoperability with the existing information systems, High cost of innovations and budget constraints for SMEs, and Lack of training and inadequate workforce are the major factors hampering the growth of the cybersecurity services market.

Harnessing Ai, Machine Learning, And Blockchain For Cutting-Edge Cyber Defense In The Cybersecurity Services Market

Leveraging AI, machine learning, and blockchain technologies for cyber defense is a key trend in the cybersecurity services market. Cybersecurity vendors integrate artificial intelligence (AI) and machine learning principles into their solutions to tackle crucial hyper-connected workplace risks, with quicker identification, prevention, and responsiveness capabilities, the advances in technology, such as AI and machine learning, turn the tables against cybercrime. Vade Secure is one of the world's largest e-mail security firms, leveraging artificial intelligence and machine learning to defend more than 600 million mailboxes in 76 countries from a range of attacks comprising spear phishing, ransomware, and malware. In August 2023, Abnormal Security, a US-based AI-based email security platform, launched CheckGPT, an AI-generated email detector. The new feature establishes when it is likely that generative AI technologies were used to produce email threats, such as business email compromise (BEC) and other socially engineered attacks. Cybersecurity specialists are therefore leveraging AI and machine learning technology to resolve the emerging cyber threats facing individuals, companies, and governments.

Innovative Technologies In The Cybersecurity Services Market

Major companies operating in the cybersecurity services market are focusing on developing innovative technologies, such as cyber security services platforms, to provide reliable services to customers. A cybersecurity services platform is a centralized solution that provides organizations with a comprehensive range of cybersecurity services. For instance, in February 2022, Tata Consultancy Services, an Indian-based information technology services and consulting company, launched Cyber Defense Suite. The platform's unique design offers 360-degree vision and predictive intelligence, enabling proactive defense and response against developing hazards from a single, unified view. To give executives the confidence and flexibility to expand their digital businesses, a platform that offers a comprehensive range of quickly adaptable, modular cybersecurity services is provided. The automation and scalability of the suite decreases the total cost of ownership while enabling enterprises to operate with more speed and agility. North America was the largest region in the cybersecurity services market in 2023. Asia-Pacific was the second largest region in the global cybersecurity services market. The regions covered in the cybersecurity services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa The countries covered in the cybersecurity services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain The cybersecurity services market includes revenues earned by entities by providing services such as network security, application security, information security and operational security. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The cybersecurity services market research report is one of a series of new reports from The Business Research Company that provides cybersecurity services market statistics, including cybersecurity services industry global market size, regional shares, competitors with a cybersecurity services market share, detailed cybersecurity services market segments, market trends and opportunities, and any further data you may need to thrive in the cybersecurity services industry. This cybersecurity services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Cybersecurity Services Market Definition

The cybersecurity services market consists of sales of cybersecurity services and related products by entities (organizations, sole traders and partnerships) that provide cybersecurity services to individual customers and businesses. Cybersecurity is the practice of protecting networks, computers, programs, mobile devices, hardware, electronic systems and data from unauthorized and/or unintended access or malicious attacks. It is also known as electronic information security and information technology security.

Role Playing Games Market Definition

The role playing games market consists of sales of role playing games and related services by entities (organizations, sole traders and partnerships) that produce role playing games, including businesses that are involved in design, documentation, installation and support services, producing and distributing role playing games. Companies in this industry undertake operations such as the design, development, publication, distribution, and monetization of role playing game software on personal computers, mobile phones, or gaming consoles.