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IPTV Global Market Report 2023 – By Type of Fiction (Video IPTV, Non-Video IPTV), By End-User (Small & Medium Enterprise, Large Enterprise, Residential Customers), By Application (Linear Television, Nonlinear Television) – Market Size, Trends, And Global Forecast 2023-2032

Starting Price : $4000.00 | Pages : 175 | Published : January 2023 | SKU CODE : r709 | Delivery Time: 2-3 business days | Format :


Internet Protocol Television (IPTV) is the network architecture, equipment and technology, middleware, and software platform used to deliver real-time standard or high-definition television (HDTV) signals over a Managed Communications Service Provider (CSP) network.

The main types of IPTV are video IPTV and non-video IPTV. Video IPTV refers to the delivery of media content, videos, or live television through an IP network. IPTV will either be using the public internet, a private local area network, or a wide area network. The different applications include linear television, nonlinear television and is used in small & medium enterprise, large enterprise, residential customers

The internet protocol television market research report is one of a series of new reports from The Business Research Company that provides internet protocol television market statistics, including internet protocol television industry global market size, regional shares, competitors with a internet protocol television market share, detailed internet protocol television market segments, market trends and opportunities, and any further data you may need to thrive in the internet protocol television industry. This internet protocol television market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The global IPTV market size will grow from $118.67 billion in 2022 to $138.81 billion in 2023 at a compound annual growth rate (CAGR) of 17.0%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global IPTV market size is expected to grow to $259.97 billion in 2027 at a CAGR of 17.0%.

The growing preference for video-on-demand (VoD) service is a key factor driving the growth of the internet protocol television (IPTV) market. Video on Demand (VOD) is one of the innovative features that Internet Protocol TV offers. VoD provides consumers with a range of available videos to choose from. The video is transmitted via the real-time Streaming Protocol. In recent years, VoD has gained tremendous popularity, this has resulted in higher smart TV adoption rates. For instance, in 2021, Netflix was the largest paid video streaming platform with 195 million subscribers globally. Therefore, the growing preference for video-on-demand services is expected to drive the growth of internet protocol television (IPTV).

The stringent regulatory norms and low content availability is key factor hampering the growth of the Internet Protocol Television (IPTV) market. Countries have various regulatory frameworks for the quality of video transmission. Regulators have agreed in some jurisdictions that IPTV providers will be subject to the same content regulation levied on paying television providers. For instance, IPTV providers in Singapore are subject to the programming code levied on paying television providers. IPTV operators using fixed networks in many European countries such as Belgium, France, Sweden, and the UK are subject to must-carry regulations that require cable or satellite providers to retransmit local over-the-air television stations signals. Therefore, the stringent regulatory norms and low content availability is expected to limit the growth of the IPTV market.

A key trend in the IPTV industry is the rising demand for fiber-to-the-home (FTTH) connections. Owing to the limitless bandwidth and transmission capacity of optical fiber, FTTH is well suited for IPTV. FTTH offers a fixed access network to provide broadband high-speed, resulting in an improved user experience. For instance, in June 2022, Airtel launched its Xstream fiber to the home services in remote areas such as Ladakh and Andaman and Nicobar Islands. Therefore, the service providers are now gradually providing premium content through FTTH to ensure a better user experience.

In September 2021, Uniguest, a US-based digital engagement technology provider acquired UCView for an undisclosed amount. Through this acquisition, UCView will be incorporated into Tripleplay, Uniguest's digital signage, and IPTV brand and will continue to serve clients in enterprises, education, retail, stadiums, and other areas. UCView is a US-based company that focuses on digital signage and IPTV.

Major players in the IPTV market are Verizon Communications Inc., Huawei Technologies Co. Ltd., AT&T Inc., Deutsche Telekom AG, Akamai Technologies, Cisco Systems, Inc., Ericsson AB, ARRIS International PLC., Moftak Solutions, and Sterlitetech.

Asia-Pacific was the largest region in the IPTV market in 2022. Middle East is expected to be the fastest-growing region in the global IPTV market during the forecast period. The regions covered in the global IPTV market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.

The countries covered in the IPTV market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

The internet protocol television market includes revenues earned by entities by providing services like transmitting and broadcasting television programs through the Internet using the Internet Protocol (IP). IPTV provides the user with innovative features to improve user experience compared to conventional TV broadcasting such as radio, satellite and/or cable TV. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

The global IPTV market is segmented -

1) By Type: Video IPTV, Non-Video IPTV

2) By End-User: Small & Medium Enterprise, Large Enterprise, Residential Customers

3) By Application: Linear Television, Nonlinear Television

    Table Of Contents

    1. Executive Summary

    2. Internet Protocol Television (IPTV) Market Characteristics

    3. Internet Protocol Television (IPTV) Market Trends And Strategies

    4. Impact Of COVID-19 On Internet Protocol Television (IPTV)

    5. Internet Protocol Television (IPTV) Market Size And Growth

    5.1. Global Internet Protocol Television (IPTV) Historic Market, 2017-2022, $ Billion

    5.1.1. Drivers Of The Market

    5.1.2. Restraints On The Market

    5.2. Global Internet Protocol Television (IPTV) Forecast Market, 2022-2027F, 2032F, $ Billion

    5.2.1. Drivers Of The Market

    5.2.2. Restraints On the Market

    6. Internet Protocol Television (IPTV) Market Segmentation

    6.1. Global Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    Video IPTV

    Non-Video IPTV

    6.2. Global Internet Protocol Television (IPTV) Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    Small & Medium Enterprise

    Large Enterprise

    Residential Customers

    6.3. Global Internet Protocol Television (IPTV) Market, Segmentation By Application, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    Linear Television

    Nonlinear Television

    7. Internet Protocol Television (IPTV) Market Regional And Country Analysis

    7.1. Global Internet Protocol Television (IPTV) Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    7.2. Global Internet Protocol Television (IPTV) Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    8. Asia-Pacific Internet Protocol Television (IPTV) Market

    8.1. Asia-Pacific Internet Protocol Television (IPTV) Market Overview

    Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

    8.2. Asia-Pacific Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    9. China Internet Protocol Television (IPTV) Market

    9.1. China Internet Protocol Television (IPTV) Market Overview

    9.2. China Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion

    10. India Internet Protocol Television (IPTV) Market

    10.1. India Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    11. Japan Internet Protocol Television (IPTV) Market

    11.1. Japan Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    12. Australia Internet Protocol Television (IPTV) Market

    12.1. Australia Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    13. Indonesia Internet Protocol Television (IPTV) Market

    13.1. Indonesia Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    14. South Korea Internet Protocol Television (IPTV) Market

    14.1. South Korea Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    15. Western Europe Internet Protocol Television (IPTV) Market

    15.1. Western Europe Internet Protocol Television (IPTV) Market Overview

    15.2. Western Europe Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    16. UK Internet Protocol Television (IPTV) Market

    16.1. UK Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    17. Germany Internet Protocol Television (IPTV) Market

    17.1. Germany Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    18. France Internet Protocol Television (IPTV) Market

    18.3. France Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    19. Eastern Europe Internet Protocol Television (IPTV) Market

    19.1. Eastern Europe Internet Protocol Television (IPTV) Market Overview

    19.2. Eastern Europe Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    20. Russia Internet Protocol Television (IPTV) Market

    20.1. Russia Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    21. North America Internet Protocol Television (IPTV) Market

    21.1. North America Internet Protocol Television (IPTV) Market Overview

    21.2. North America Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    22. USA Internet Protocol Television (IPTV) Market

    22.1. USA Internet Protocol Television (IPTV) Market Overview

    22.2. USA Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    23. South America Internet Protocol Television (IPTV) Market

    23.1. South America Internet Protocol Television (IPTV) Market Overview

    23.2. South America Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    24. Brazil Internet Protocol Television (IPTV) Market

    24.1. Brazil Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    25. Middle East Internet Protocol Television (IPTV) Market

    25.1. Middle East Internet Protocol Television (IPTV) Market Overview

    25.2. Middle East Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    26. Africa Internet Protocol Television (IPTV) Market

    26.1. Africa Internet Protocol Television (IPTV) Market Overview

    26.2. Africa Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    27. Internet Protocol Television (IPTV) Market Competitive Landscape And Company Profiles

    27.1. Internet Protocol Television (IPTV) Market Competitive Landscape

    27.2. Internet Protocol Television (IPTV) Market Company Profiles

    27.2.1. Verizon Communications Inc.

    27.2.1.1. Overview

    27.2.1.2. Products and Services

    27.2.1.3. Strategy

    27.2.1.4. Financial Performance

    27.2.2. Huawei Technologies Co. Ltd.

    27.2.2.1. Overview

    27.2.2.2. Products and Services

    27.2.2.3. Strategy

    27.2.2.4. Financial Performance

    27.2.3. AT&T Inc.

    27.2.3.1. Overview

    27.2.3.2. Products and Services

    27.2.3.3. Strategy

    27.2.3.4. Financial Performance

    27.2.4. Deutsche Telekom AG

    27.2.4.1. Overview

    27.2.4.2. Products and Services

    27.2.4.3. Strategy

    27.2.4.4. Financial Performance

    27.2.5. Akamai Technologies

    27.2.5.1. Overview

    27.2.5.2. Products and Services

    27.2.5.3. Strategy

    27.2.5.4. Financial Performance

    28. Key Mergers And Acquisitions In The Internet Protocol Television (IPTV) Market

    29. Internet Protocol Television (IPTV) Market Future Outlook and Potential Analysis

    30. Appendix

    30.1. Abbreviations

    30.2. Currencies

    30.3. Historic And Forecast Inflation Rates

    30.4. Research Inquiries

    30.5. The Business Research Company

    30.6. Copyright And Disclaimer

List Of Tables

    Table 1: Global Historic Market Growth, 2017-2022, $ Billion
  • Table 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
  • Table 3: Global Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 4: Global Internet Protocol Television (IPTV) Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 5: Global Internet Protocol Television (IPTV) Market, Segmentation By Application, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 6: Global Internet Protocol Television (IPTV) Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 7: Global Internet Protocol Television (IPTV) Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 8: Asia-Pacific, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 9: China, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 10: India, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 11: Japan, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 12: Australia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 13: Indonesia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 14: South Korea, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 15: Western Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 16: UK, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 17: Germany, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 18: France, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 19: Eastern Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 20: Russia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 21: North America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 22: USA, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 23: South America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 24: Brazil, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 25: Middle East, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 26: Africa, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 27: Verizon Communications Inc. Financial Performance
  • Table 28: Huawei Technologies Co. Ltd. Financial Performance
  • Table 29: AT&T Inc. Financial Performance
  • Table 30: Deutsche Telekom AG Financial Performance
  • Table 31: Akamai Technologies Financial Performance

List Of Figures

    Figure 1: Global Historic Market Growth, 2017-2022, $ Billion
  • Figure 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
  • Figure 3: Global Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 4: Global Internet Protocol Television (IPTV) Market, Segmentation By End-User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 5: Global Internet Protocol Television (IPTV) Market, Segmentation By Application, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 6: Global Internet Protocol Television (IPTV) Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 7: Global Internet Protocol Television (IPTV) Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 8: Asia-Pacific, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 9: China, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 10: India, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 11: Japan, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 12: Australia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 13: Indonesia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 14: South Korea, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 15: Western Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 16: UK, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 17: Germany, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 18: France, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 19: Eastern Europe, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 20: Russia, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 21: North America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 22: USA, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 23: South America, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 24: Brazil, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 25: Middle East, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 26: Africa, Internet Protocol Television (IPTV) Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 27: Verizon Communications Inc. Financial Performance
  • Figure 28: Huawei Technologies Co. Ltd. Financial Performance
  • Figure 29: AT&T Inc. Financial Performance
  • Figure 30: Deutsche Telekom AG Financial Performance
  • Figure 31: Akamai Technologies Financial Performance
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