Television Broadcasting Market Characteristics
The television broadcasting market consists of the revenues from broadcasting images together with sound, and producing or transmitting visual programming to affiliated broadcast television stations, which in turn broadcast the programs to the public on a predetermined schedule, of entities (organizations, sole traders and partnerships) that operate television broadcasting studios and facilities for the programming and transmission of programs to the public. Programming may originate in their own studio, from an affiliated network, or from external sources.
Competitive Landscape of the Television Broadcasting Market
Major players in the global television broadcasting market include Time Warner Inc, Walt Disney, Viacom Inc, CBS Corporation, NBC Universal Media LLC
Television Broadcasting Market Size
The television broadcasting market size is expected to increase by 2021, significantly growing at a CAGR of around 5% during the forecast period. The growth in the Television Broadcasting market is due to factors such as growing economy and rise in population .
However, the market for television broadcasting is expected to face certain restraints from several factors such as growing trends of online media and risisng competition
Television Broadcasting Market Segmentation
The global television broadcasting market is further segmented based on type and geography.
By Type - The television broadcasting market is segmented into television station, television network among these segments, the television station accounts for the largest share in the global Television Broadcasting market.
By Geography - The global television broadcasting market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, Asia Pacific was the largest region in the global television broadcasting market.
Trends in the Television Broadcasting Market
Many studios are increasing their budgets for TV shows to produce high quality content. Since studios now have many platforms to generate revenues, studios are willing to invest on producing high quality content. For example, Netflix invested about £100million on the TV series The Crown. Thus, the demand for quality content and the availability of multiple a such as video on demand platforms such as Netflix, Hulu, mobile applications and web portals to generate revenues encouraged studios to produce TV shows with high budgets.
Potential Opportunities in the Television Broadcasting Market
With increase in viewership of television and increasing technology the scope and potential for the global television broadcasting market market is expected to significantly rise in the forecast period.