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Media Buying Agencies And Representative Firms Global Market Report 2022 - By Services (Media Buying Service, Media Planning Service, Media Representative Firms), By Mode (Offline, Online), By Application (BFSI, Consumer Goods and Retail, Government and Public Sector, IT and Telecom, Healthcare, Media and Entertainment) - Market Size, Trends, And Global Forecast 2022 - 2026

Starting Price : $4000.00 | Pages : 175 | Published : October 2022 | SKU CODE : 7791 | Delivery Time: 2-3 business days | Format :


The media buying agencies and representative firms market consists of the sales of advertising services by entities (organizations, sole traders, and partnerships) that purchase advertising time or space from media outlets and resell it to advertising agencies or individual companies directly, or through independent representatives that sell media time or space for media owners. Only goods and services traded between entities or sold to end consumers are included.

The main services of media buying agencies and representative firms include media buying services; media planning services; media representative firms; and other services. Media buying is a technique used in sponsored marketing campaigns. The goal is to discover and purchase ad space on channels relevant to the target demographic at the best possible price and at the best possible time. BFSI, consumer goods and retail, government and public sector, IT and telecom, healthcare, and media and entertainment use the services in various modes, including offline and online.

The media buying agencies and representative firms market research report is one of a series of new reports from The Business Research Company that provides media buying agencies and representative firms market statistics, including media buying agencies and representative firms industry global market size, regional shares, competitors with a media buying agencies and representative firms market share, detailed media buying agencies and representative firms market segments, market trends and opportunities, and any further data you may need to thrive in the media buying agencies and representative firms industry. This media buying agencies and representative firms market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The global media buying agencies and representative firms market grew from $70.82 billion in 2021 to $76.87 billion in 2022 at a compound annual growth rate (CAGR) of 8.5%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, surge in commodity prices, and supply chain disruptions, effecting many markets across the globe. The media buying agencies and representative firms market is expected to grow to $96.25 billion in 2026 at a CAGR of 5.8%.

An increasing number of political events, sports events, festivals, and high-budget movies is anticipated to contribute to the demand for media buying agencies and representative firms’ market. For instance, for the 2020 US presidential elections, the Democratic Party has released ads in 14 Indian languages to encourage voters of Indian origin. The 2020 US election campaigns broke all records, with presidential and congressional candidates spending about $14 billion in total, more than doubling the cost in 2016. In 2020, Burning Man, one of the biggest global music festivals, hosted 70,000 people across the globe in Nevada, US, allowing advertisers to reach a large target audience at a time. As a result, crowd-gathering events such as political events, sporting events, and festivals are propelling the market for media buying agencies and representative firms.

The COVID-19 uncertainty is likely to limit the growth of media buying agencies and representative firms. The strict restrictions on the movement of people and lockdowns have impacted many industries, including out-of-home (OOH) and print advertising. For instance, the lockdown in India started on March 25, 2020, and extended for more than five months. During the lockdown, only essential commodities and medical emergency services were permitted to operate. 90% of the advertising work in India was affected due to the COVID pandemic, according to the Association of Advertising Producers’ (ASAP) report. Advertising spending also declined by 9% in Europe, 7% in Germany, and 12% in France. According to the Interactive Advertising Bureau (IAB), almost 24% of media buyers and planners had kept their spending on hold till the end of the second quarter of 2020, while 46% said that they had adjusted their spending across the same period. Therefore, the COVID-19 pandemic is a major factor restraining the growth of media buying agencies and representative firms in the market.

Media buyers who use Artificial Intelligence (AI) for media optimization are gaining traction in the market for media buying agencies and representative firms. AI is changing the way advertising operations are run. According to Salesforce's sixth State of Marketing study, 84% of marketers are utilising AI for marketing in 2019. These same marketers are also discovering more opportunities to leverage AI in their business, with an average of seven use cases identified in 2019. In August 2021, BLKBOX.ai, a Facebook advertising management platform, launched an Intelligent Media Buying Platform, allowing businesses to scale profitably. Their SaaS-based intelligent and automated media buying platform generates profitable campaigns and scales ad spend threefold while cutting the time required to manage end-to-end media buying from six hours to six minutes. The platform enables big organisations, major corporations, and small and medium-sized businesses (SMBs) to expedite their digital campaigns by requiring only three inputs: creative assets, budget, and KPIs.

In August 2021, TAKUMI, a Japan-based marketing, branding, and social media platform, acquired Unieed for an undisclosed amount. With this acquisition, TAKUMI broadened global paid media offerings while also expanding the paid media team in both the London and New York offices. Unieed is a UK-based content and strategic media-buying agency specialising in content-driven campaigns, working with leading outdoor and cycling brands.

Major players in the media buying agencies and representative firms market are Publicis Groupe, Omnicom Group Inc., Interpublic Group of companies, Dentsu, Katz Media Group and Edelman.

The regions covered in the media buying agencies and representative firms market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.

The countries covered in the media buying agencies and representative firms market are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, and USA.

The global media buying agencies and representative firms market is segmented -

1) By Services: Media Buying Service, Media Planning Service, Media Representative Firms, Other Services

2) By Mode: Offline, Online

3) By Application: BFSI, Consumer Goods and Retail, Government and Public Sector, IT and Telecom, Healthcare, Media and Entertainment

    Table Of Contents

    1. Executive Summary

    2. Media Buying Agencies And Representative Firms Market Characteristics

    3. Media Buying Agencies And Representative Firms Market Trends And Strategies

    4. Media Buying Agencies And Representative Firms Market – Macro Economic Scenario

    4.1 COVID-19 Impact On Media Buying Agencies And Representative Firms Market

    4.2 Ukraine-Russia War Impact On Media Buying Agencies And Representative Firms Market

    4.3 Impact Of High Inflation On Media Buying Agencies And Representative Firms Market

    5. Media Buying Agencies And Representative Firms Market Size And Growth

    5.1. Global Media Buying Agencies And Representative Firms Historic Market, 2016-2021, $ Billion

    5.1.1. Drivers Of The Market

    5.1.2. Restraints On The Market

    5.2. Global Media Buying Agencies And Representative Firms Forecast Market, 2021-2026F, 2031F, $ Billion

    5.2.1. Drivers Of The Market

    5.2.2. Restraints On the Market

    6. Media Buying Agencies And Representative Firms Market Segmentation

    6.1. Global Media Buying Agencies And Representative Firms Market, Segmentation  By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    Media Buying Service

    Media Planning Service

    Media Representative Firms

    Other Services

    6.2. Global Media Buying Agencies And Representative Firms Market, Segmentation  By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    Offline

    Online

    6.3. Global Media Buying Agencies And Representative Firms Market, Segmentation  By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    BFSI

    Consumer Goods and Retail

    Government and Public Sector

    IT and Telecom

    Healthcare

    Media and Entertainment  

    7. Media Buying Agencies And Representative Firms Market Regional And Country Analysis

    7.1. Global Media Buying Agencies And Representative Firms Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    7.2. Global Media Buying Agencies And Representative Firms Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    8. Asia-Pacific Media Buying Agencies And Representative Firms Market  

    8.1. Asia-Pacific Media Buying Agencies And Representative Firms Market Overview  

    Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

    8.2. Asia-Pacific Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    8.3. Asia-Pacific Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    9. China Media Buying Agencies And Representative Firms Market  

    9.1. China Media Buying Agencies And Representative Firms Market Overview  

    9.2. China Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion

    9.3. China Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion

    10. India Media Buying Agencies And Representative Firms Market  

    10.1. India Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    10.2. India Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    11. Japan Media Buying Agencies And Representative Firms Market  

    11.1. Japan Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    11.2. Japan Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    12. Australia Media Buying Agencies And Representative Firms Market  

    12.1. Australia Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    12.2. Australia Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    13. Indonesia Media Buying Agencies And Representative Firms Market  

    13.1. Indonesia Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    13.2. Indonesia Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    14. South Korea Media Buying Agencies And Representative Firms Market  

    14.1. South Korea Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    14.2. South Korea Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    15. Western Europe Media Buying Agencies And Representative Firms Market  

    15.1. Western Europe Media Buying Agencies And Representative Firms Market Overview

    15.2. Western Europe Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    15.3. Western Europe Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    16. UK Media Buying Agencies And Representative Firms Market  

    16.1. UK Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    16.2. UK Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    17. Germany Media Buying Agencies And Representative Firms Market  

    17.1. Germany Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    17.2. Germany Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    18. France Media Buying Agencies And Representative Firms Market  

    18.4. France Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    18.5. France Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    19. Eastern Europe Media Buying Agencies And Representative Firms Market  

    19.1. Eastern Europe Media Buying Agencies And Representative Firms Market Overview

    19.2. Eastern Europe Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    19.3. Eastern Europe Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    20. Russia Media Buying Agencies And Representative Firms Market  

    20.1. Russia Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    20.2. Russia Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    21. North America Media Buying Agencies And Representative Firms Market  

    21.1. North America Media Buying Agencies And Representative Firms Market Overview

    21.2. North America Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    21.3. North America Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    22. USA Media Buying Agencies And Representative Firms Market  

    22.1. USA Media Buying Agencies And Representative Firms Market Overview

    22.2. USA Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    22.3. USA Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    23. South America Media Buying Agencies And Representative Firms Market  

    23.1. South America Media Buying Agencies And Representative Firms Market Overview

    23.2. South America Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    23.3. South America Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    24. Brazil Media Buying Agencies And Representative Firms Market  

    24.1. Brazil Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    24.2. Brazil Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    25. Middle East Media Buying Agencies And Representative Firms Market  

    25.1. Middle East Media Buying Agencies And Representative Firms Market Overview

    25.2. Middle East Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    25.3. Middle East Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    26. Africa Media Buying Agencies And Representative Firms Market  

    26.1. Africa Media Buying Agencies And Representative Firms Market Overview

    26.2. Africa Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    26.3. Africa Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

    27. Media Buying Agencies And Representative Firms Market Competitive Landscape And Company Profiles

    27.1. Media Buying Agencies And Representative Firms Market Competitive Landscape

    27.2. Media Buying Agencies And Representative Firms Market Company Profiles

    27.2.1. Publicis Groupe

    27.2.1.1. Overview

    27.2.1.2. Products and Services

    27.2.1.3. Strategy

    27.2.1.4. Financial Performance

    27.2.2. Omnicom Group Inc.

    27.2.2.1. Overview

    27.2.2.2. Products and Services

    27.2.2.3. Strategy

    27.2.2.4. Financial Performance

    27.2.3. Interpublic Group of companies

    27.2.3.1. Overview

    27.2.3.2. Products and Services

    27.2.3.3. Strategy

    27.2.3.4. Financial Performance

    27.2.4. Dentsu

    27.2.4.1. Overview

    27.2.4.2. Products and Services

    27.2.4.3. Strategy

    27.2.4.4. Financial Performance

    27.2.5. Katz Media Group

    27.2.5.1. Overview

    27.2.5.2. Products and Services

    27.2.5.3. Strategy

    27.2.5.4. Financial Performance

    29. Key Mergers And Acquisitions In The Media Buying Agencies And Representative Firms Market

    29. Media Buying Agencies And Representative Firms Market Future Outlook and Potential Analysis

    30. Appendix

    30.1. Abbreviations

    30.2. Currencies

    30.3. Historic And Forecast Inflation Rates

    30.4. Research Inquiries

    30.5. The Business Research Company

    30.6. Copyright And Disclaimer

List Of Tables

    Table 1: Global Historic Market Growth, 2016-2021, $ Billion
  • Table 2: Global Forecast Market Growth, 2021-2026F, 2031F, $ Billion
  • Table 3: Global Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 4: Global Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 5: Global Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 6: Global Media Buying Agencies And Representative Firms Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 7: Global Media Buying Agencies And Representative Firms Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 8: Asia-Pacific, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 9: Asia-Pacific, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 10: China, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 11: China, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 12: India, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 13: India, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 14: Japan, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 15: Japan, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 16: Australia, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 17: Australia, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 18: Indonesia, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 19: Indonesia, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 20: South Korea, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 21: South Korea, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 22: Western Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 23: Western Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 24: UK, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 25: UK, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 26: Germany, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 27: Germany, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 28: France, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 29: France, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 30: Eastern Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 31: Eastern Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 32: Russia, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 33: Russia, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 34: North America, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 35: North America, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 36: USA, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 37: USA, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 38: South America, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 39: South America, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 40: Brazil, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 41: Brazil, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 42: Middle East, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 43: Middle East, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 44: Africa, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 45: Africa, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Table 46: Publicis Groupe Financial Performance
  • Table 47: Omnicom Group Inc. Financial Performance
  • Table 48: Interpublic Group of companies Financial Performance
  • Table 49: Dentsu Financial Performance
  • Table 50: Katz Media Group Financial Performance

List Of Figures

    Figure 1: Global Historic Market Growth, 2016-2021, $ Billion
  • Figure 2: Global Forecast Market Growth, 2021-2026F, 2031F, $ Billion
  • Figure 3: Global Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 4: Global Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 5: Global Media Buying Agencies And Representative Firms Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 6: Global Media Buying Agencies And Representative Firms Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 7: Global Media Buying Agencies And Representative Firms Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 8: Asia-Pacific, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 9: Asia-Pacific, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 10: China, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 11: China, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 12: India, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 13: India, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 14: Japan, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 15: Japan, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 16: Australia, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 17: Australia, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 18: Indonesia, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 19: Indonesia, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 20: South Korea, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 21: South Korea, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 22: Western Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 23: Western Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 24: UK, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 25: UK, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 26: Germany, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 27: Germany, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 28: France, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 29: France, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 30: Eastern Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 31: Eastern Europe, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 32: Russia, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 33: Russia, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 34: North America, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 35: North America, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 36: USA, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 37: USA, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 38: South America, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 39: South America, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 40: Brazil, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 41: Brazil, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 42: Middle East, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 43: Middle East, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 44: Africa, Media Buying Agencies And Representative Firms Market, Segmentation By Services, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 45: Africa, Media Buying Agencies And Representative Firms Market, Segmentation By Mode, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
  • Figure 46: Publicis Groupe Financial Performance
  • Figure 47: Omnicom Group Inc. Financial Performance
  • Figure 48: Interpublic Group of companies Financial Performance
  • Figure 49: Dentsu Financial Performance
  • Figure 50: Katz Media Group Financial Performance
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