Kitchen Towel Global Market Report 2023 – By Product (ClothBased, PaperBased), By End-use Sector (Commercial, Residential), By Distribution Channel (Supermarkets And Hypermarkets, Convenience Stores, Online Stores, Other Distribution Channels) – Market Size, Trends, And Global Forecast 2023-2032

Hand towel refers to a rectangular piece of absorbent paper made from tissue paper instead of cloth. Paper towels soak up water because they are loosely woven which enables water to travel between them, even against gravity (capillary effect). Paper towels can be individually packed (as stacks of folded towels or held coiled) or come in rolls. Paper towels have similar purposes to conventional towels, such as drying hands, wiping the hands or face, wiping windows, dusting, and cleaning up spills. The main product types of hand towel are rolled paper towels, boxed paper towels, multifold paper towel. Multifold towels are paper hand towels that are folded in three layers in the shape of an accordion. Before being folded, these 1-ply towels are about 9.2 inches by 9.4 inches in sheet size. It is distributed through supermarkets and hypermarkets, convenience stores, speciality stores, online channels, others and used for residential and commercial applications. The global hand towel market is segmented - 1) By Product Type: Rolled Paper Towels, Boxed Paper Towels, Multifold Paper Towel 2) By Application: Residential, Commercial 3) By Distribution Channel: Supermarkets And Hypermarkets, Convenience Stores, Speciality Stores, Online Channels, Other Distribution Channels The global hand towel market size will grow from $2.94 billion in 2022 to $3.09 billion in 2023 at a compound annual growth rate (CAGR) of 5.1%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global hand towel is expected to grow to $3.69 billion in 2027 at a CAGR of 4.5%. The increasing awareness about hygiene in countries across the world is a key factor driving the growth of the hand towel market. Hygiene and sanitation are essential for preventing and controlling the spread of many dangerous human diseases including cholera, diarrhoea, Ebola and recent Corona virus. Regular hand-washing with soap is one of the most effective ways of avoiding or reducing COVID-19 spread without vaccine or cure. According to a recent poll in 2021 among French people, French citizens might be at high risk for viral infections in the form of corona virus (COVID-19) due to a lack of good hygiene practices. Therefore, the increasing awareness about hygiene across the countries is expected to drive the growth of the hand towel market. Major players in the hand towel market are Kimberly-Clark, Procter & Gamble, SCA, Hengan, Vinda, Asaleo Care, Sofidel, Georgia-Pacific, WEPA, Metsa Tissue, CMPC Tissue, KP Tissue, Cascades and APP. The commercial places such as hotels, restaurants and workplaces are replacing hand towels with hand dryers, restraining the growth of hand towels market. The growing environmental concern to save trees led to adoption of hand dryers as hand towels require enormous amount of pulp from the trees to manufacture hand towels. According to the study by The Slate and Climate conservancy, using hand dryers is a greener choice and emit less greenhouse gases that emits 9 to 40 grams of carbon dioxide when compared with hand towels, which emits 56 grams of carbon dioxide. Also, with advancements in technology, more eco-friendly hand dryers are launched which consume less electricity. For instance, in 2021, Excel Dryer has launched XLERATOReco which is one of the most environmentally friendly hand dryers as it consumes only 500 watts and can dry up hands in 10 seconds without any heat. Therefore, hand dryers are a big threat to hand towel market and this can impact the market growth of hand towel during the forecast period. The manufacturers of forest-friendly paper towels are gaining traction. Forest-friendly paper towels are those that are manufactured without the cutting down of forests. These papers are made from a mixture of bamboo and sugarcane. For instance, Who Gives A Crap, a paper towel manufacturer, specializing in environmentally friendly, zero waste, safe, and plastic-free household products, manufactures environmentally friendly paper kitchen towels that are made of tree-free products and give value to money. They are super durable 2-ply towels that can clean-up very well. In March 2021, Lucart S.p.A., an Italy-based manufacturer of tissue paper and related products, acquired Essential Supply Products Ltd for an undisclosed amount. This deal is expected to be a significant step for the Lucart Group's future development. Essential Supply Products' position, market, and product range bring important synergies to other Lucart Group entities, and as the UK is the second-largest market for tissue paper products, this strategic acquisition would allow Lucart to increase its presence in Great Britain. Essential Supply Products Ltd is a UK-based manufacturer and supplier of disposable paper tissue products. Asia-Pacific was the largest region in the hand towel market in 2022. North America was the second largest region in the global hand towel market share. The regions covered in the global hand towel market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the hand towel market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The hand towel market consists of sales cotton, lyocell, linen, and synthetic microfibers. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The hand towel market research report is one of a series of new reports from The Business Research Company that provides hand towel market statistics, including hand towel industry global market size, regional shares, competitors with a hand towel market share, detailed hand towel market segments, market trends and opportunities, and any further data you may need to thrive in the hand towel industry. This hand towel market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The wipes refer to items that are single-use disposable or made of a material that is easily rinsed in water and properly cleaned. Wiping cloths must only be used to clean food surfaces and must be kept in a sanitising solution. It is often used as an antiseptic fabric primarily for skin cleansing. The main types of wipes are disposable wipes and non-disposable wipes. Disposable wipes are nonwoven textiles that have been saturated with water and gentle cleansing chemicals used for baby care, hand washing, feminine and other personal cleansing. The various products include baby, facial & cosmetic, hand and body, flushable, others that are used by household sector, industrial sector and others. The global wipes market is segmented - 1) By Type: Disposable wipes, Non-Disposable Wipes 2) By Product: Baby, Facial & Cosmetic, Hand & Body, Flushable, Other Products 3) By Application: Household Sector, Industrial Sector, Other Applications The global wipes market size will grow from $19.67 billion in 2022 to $21.18 billion in 2023 at a compound annual growth rate (CAGR) of 7.7%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global wipes is expected to grow to $28.45 billion in 2027 at a CAGR of 7.7%. The increased demand for specialty wipes and wet wipes is a key factor driving the growth of the wipes market. Specialty wipes have multiple applications, from household to industrial including aerospace, while, wet wipes can be used for various purposes such as cleansing, hygiene, and skincare among others. Wet wipes are one of the best hygienic options for cleaning babies as they are fragile on sensitive children's bodies. Manufacturers such as Pigeon offer products for children, such as anti-mosquito wet tissues. These mosquito repellent wet tissues and wipes are used to avoid mosquito bites and infectious diseases like malaria, dengue, and other infections. These wipes can be easily carried to any place and used for both babies and adults for their sanitizing and easy cleaning benefits. Companies including Petkin, Wetnaps, and other national wet wipes companies are selling wet wipes for even pets. Therefore, the increased demand for specialty wipes is expected to drive the wipes market growth. Major players in the wipes market are Rockline Industries, Kimberly Clark Corporation, Procter and Gamble Co., Unicharm International, Edgewell Personal Care, Johnson & Johnson, Diamond Wipes International, La Fresh, NicePak International, and Meridian Industries Inc. The environmental threat is a key factor hampering the growth of the wipes market. Typically, the wipes are composed of a fabric like cotton blended together with plastic resins including polyester or polypropylene that are not biodegradable. For instance, in September 2021, according to Thames21, a leading waterways charity in London, reported that they have detected 27,400 wet wipes. Data revealed that one mound increased by 1.4 metres in height in less than five years, taking up the space of two tennis courts. Therefore, the environmental threat is expected to hinder the growth of the wipes market during the forecast period. The toxin free baby wipes is a key trend in the wipes market. The toxin free baby wipes are purest clinical grade filtered water wipes loaded with Aloe vera extracts and vitamin E. These baby water wipes are specially formulated with pH to match the delicate skin of new born babies. Though these wipes are often used for babies they can even be used by adults and elderly. Bey Bee, a progressive child care company brand, launched India’s first toxin-free baby wipes. These toxin-free wipes are distributed in all prominent web stores such as amazon, flipkart, Snapdeal, Paytm, etc. In October 2021, Ecolab Inc., the American-based provider of water, hygiene, and energy technologies and services acquired National Wiper Alliance for an undisclosed amount. Through this acquisition, Ecolab aimed to expand its contract manufacturing business of producing several disinfecting wipes products. National Wiper Alliance is a wipes manufacturing facility headquartered in North Carolina, USA. Asia-Pacific was the largest region in the wipes market in 2022. North America was the second largest region in the global wipes market share. The regions covered in the global wipes report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the wipes market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The wipes market consists of sales of polyester, isopropyl alcohol, and nylon polymers. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply c either further along the supply chain or as part of other products. The wipes market research report is one of a series of new reports from The Business Research Company that provides wipes market statistics, including wipes market industry global market size, regional shares, competitors with a wipes market share, detailed wipes market segments, market trends and opportunities, and any further data you may need to thrive in the wipes market industry. This wipes market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The facial tissues refer to tissue papers or wipes or paper handkerchiefs that are thin, soft, absorbent, smooth, and disposable which are used for cleaning the face and reducing the spread of an infection or diseases as like swine flu. They serve as disposable alternatives to handkerchiefs made of cloth. The main types of facial tissues are box facial tissue and pocket facial tissues. Pocket facial tissues are soft, absorbent, disposable papers used for the cleansing of the face available in small packs. It is distributed by supermarkets and hypermarkets, departmental stores, convenience stores, online channels, and others that are used for home and away from home applications. The global facial tissues market is segmented – 1) By Type: Box Facial Tissue, Pocket Facial Tissues 2) By Applications: At Home, Away From Home 3) By Distribution Channel: Supermarkets And Hypermarkets, Departmental Stores, Convenience Stores, Online Channels, Other Distribution Channels The global facial tissues market size will grow from $9.99 billion in 2022 to $10.58 billion in 2023 at a compound annual growth rate (CAGR) of 5.9%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global facial tissues is expected to grow to $12.98 billion in 2027 at a CAGR of 5.2%. The rise in the number of bacterial and viral infectious diseases has led to the rise in demand of sterilized, antibacterial and anti-viral facial tissues. The facial tissues are sterilized during the manufacturing process to prevent the spread of harmful microbes. The special anti-bacterial and antiviral facial tissues are infused with antibacterial and antiviral agents respectively to deactivate the bacteria in cold, flu viruses in cough, sneeze, or nasal discharge to prevent spreading of viruses to others. For instance, Kleenex anti-viral facial tissue manufactured by Kimberly-Clark has three soft layers, including a moisture-activated middle layer that kills 99.9% of cold and flu viruses in the tissue within 15 minutes. Thus, the rise in the number of infectious diseases and increased hygiene awareness among consumers is anticipated to drive the facial tissues market growth by enhancing the utilization of tissue products in the forecast period. Major players in the facial tissues market are Kimberly-Clark, Procter and Gamble, APP, Hengan, Vinda, C&S PAPER, Metsa Tissue, WEPA, Cascades, and KP Tissue. The harmful effects caused by the use of chemically manufactured facial tissues can restraint the facial tissues market. The facial tissues are manufactured using different chemical substances. The use of poor- or low-quality chemical ingredients may cause harm to the skin of the consumers. The facial tissues treated with lotions, aromatic agents, antimicrobial agents, dyes and more have appeared in the market during recent years, and thus consumers both children and adults are at a higher risk being exposed to these substances through direct contact, especially with the skin and the mucous membranes, and via inhalation. For instance, facial tissues are often impregnated or infused with aromatic agents such as eucalyptus oils and menthol to alter the aroma and make the nose-blowing experience more pleasant. Hence, the lack of use of good quality of chemical ingredients is anticipated to halt the facial tissues market growth. Companies in the facial tissues market are increasingly using TAD (Through Air Drying) technology to manufacture facial tissues to have cost benefits. The TAD process used in tissue manufacturing was developed by P&G, Kimberly-Clark, and Scott, the machines are being utilized by some manufacturers such as Procter & Gamble for facial tissue production. In TAD process, the fibre web is dewatered and dried by non-compressive means, thereby avoiding the compaction that occurs during wet-pressing of the web in the conventional process. The use of these non-compressive water-removal technologies results in a product with improved properties such as high bulk, softness, cross direction (CD) stretches and absorbency. Fibre savings are possible for TAD tissue as the weight of the sheet can be reduced due to the higher bulk. Since fibre is usually the highest cost element in a tissue product, reduced fibre cost is the major advantage associated with the use of TAD technology. Leading players in the facial tissue paper market are now focusing on improving their production processes by adopting product extension techniques, novel marketing strategies and also making strong investments in R&D into already established factories by adding innovation to these facilities and boosting sales. In February 2020, Cartiere Carrrara, an Italy-based manufacturer of tissue paper products, acquired Carind S.r.l. (Carind) and CRC S.r.l. (CRC) for an undisclosed amount. This acquisition would make it possible for Cartiere Carrara to further solidify its place in the tissue paper sector, which has significant growth potential both in Italy and internationally. Carind S.r.l. (Carind) and CRC S.r.l. (CRC), are European leading manufacturers and distributors of tissue paper products. Asia-Pacific was the largest region in the facial tissues market in 2022. North America was the second largest region in the global facial tissues market share. The regions covered in the global facial tissues market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the facial tissues market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The facial tissues market consists of sales of mineral oil, ceresin, stearyl alcohol, and isopropyl palmitate. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The facial tissues market research report is one of a series of new reports from The Business Research Company that provides facial tissues market statistics, including facial tissues industry global market size, regional shares, competitors with a facial tissues market share, detailed facial tissues market segments, market trends and opportunities, and any further data you may need to thrive in the facial tissues industry. These facial tissues market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Converted paper product refers to a product that is used to make paper bags, coated and processed paper goods, and paperboard mostly from flexible film and other acquired paper materials for commercial and general purposes. The main types of converted paper products are paperboard container, sanitary paper product, stationery products, paper bag and coated and treated paper and all other converted paper products. The term stationery refers to mass-produced writing products such as letters, paper, pencils & pens, and other office supplies. Wood and agro residue, waste and recycled paper are used as raw material for converted paper product. The different sectors include packaging & wrapping, food service, printing, others. The global converted paper products market is segmented – 1) By Type: Paperboard Container, Sanitary Paper Product, Stationery Products, Paper Bag And Coated And Treated Paper, All Other Converted Paper Products 2) By Raw Material: Wood And Agro Residue, Waste And Recycled Paper 3) By End-Use: Packaging & Wrapping, Food Service, Printing, Other End Users Subsegments Covered: Corrugated And Solid Fiber Box, Folding Paperboard Box, Other Paperboard Container, Toilet Roll, Kitchen Towel, Hand Towel, Facial Tissues, Napkins, Other Sanitary Paper Product The global converted paper products market size will grow from $563.5 billion in 2022 to $601.59 billion in 2023 at a compound annual growth rate (CAGR) of 6.8%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of converted paper products is expected to grow to $760.26 billion in 2027 at a CAGR of 6.0%. Rubber Products Increasing demand for online shopping is expected to help the converted paper products manufacturing market grow. Manufacturers can now sell their products on a larger platform than before, which will increase their customer base geographically driving the growth of the converted paper products market. In countries such as India, for instance, e-commerce portals have boosted the sales of paper products manufacturers by giving larger exposure to producers who were confined to one geography where their respective community was located. Major companies in the converted paper products market include International Paper Company, Kimberly Clark Corporation, Procter & Gamble, WestRock Company, Essity AB, Smurfit Kappa Group PLC, DS Smith plc, Reynolds Group Holdings Limited, Mondi Group and Unicharm Corporation. The outbreak of Corona virus disease (COVID-19) has acted as a massive restraint on the converted paper products manufacturing market in 2022 as supply chains were disrupted due to trade restrictions and consumption declined due to lockdowns imposed by governments globally. COVID-19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. The virus was first identified in 2019 in Wuhan, Hubei province of the People’s Republic of China and spread globally including Western Europe, North America and Asia. Steps by national governments to contain the transmission have resulted in halting of manufacturing activities and a decline in economic activity with countries entering a state of 'lock down' and the outbreak had a negative impact on businesses throughout 2021 and into 2021. However, it is expected that the converted paper products manufacturing market will recover from the shock across the forecast period as it is a 'black swan' event and not related to ongoing or fundamental weaknesses in the market or the global economy The paper industry has been shifting from labour-intensive manufacturing processes to automated production facilities. Automation has enabled converted paper product companies to enhance productivity and reduce production costs. These technologies are also saving energy cost. Control systems such as integrated drive systems (IDS) are improving plant efficiency by minimizing energy consumption and simplifying service and maintenance processes. For instance, Swedish company Stora Enso partnered with Siemens to automate its Skoghall facility. Asia-Pacific was the largest region in the converted paper products market in 2022. North America was the second largest region in the converted paper products market share. The regions covered in the converted paper products market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the converted paper products market Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The market for converted paper products consists of sales of kraft bags, corrugated paperboard, and linerboard. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The converted paper product market research report is one of a series of new reports from The Business Research Company that provides converted paper product market statistics, including converted paper product industry global market size, regional shares, competitors with a converted paper product market share, detailed converted paper product market segments, market trends and opportunities, and any further data you may need to thrive in the converted paper product industry. This converted paper product market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Paper products refers to items made up of paper products or commodities, such as paper towels, napkins, corrugated paper, and similar forms of cellulosic products that contain no more than 10% of non-cellulosic material by weight or volume, such as laminates, binders, coatings, or saturates. The main types of paper products are converted paper products, unfinished paper and pulp mills. The converted paper products industrial category consists mostly of companies that manufacture paper products from acquired paper and paperboard. Wood and agro residue, waste and recycled paper are used as raw material to produce paper products. The different applications include writing paper, magazine paper, packaging paper, sanitary paper and other. The global paper products market is segmented - 1) By Type: Converted Paper Products, Unfinished Paper, Pulp Mills 2) By Raw Material: Wood And Agro Residue, Waste And Recycled Paper 3) By Application: Writing Paper, Magazine Paper, Packaging Paper, Sanitary Paper, Other Applications Subsegments Covered: Paperboard Container, Paper Bag And Coated And Treated Paper, Sanitary Paper Product, Stationery Products, All Other Converted Paper Products, Paper And Paperboard, Newsprint The global paper products market size will grow from $974.14 billion in 2022 to $1036.59 billion in 2023 at a compound annual growth rate (CAGR) of 6.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global paper products is expected to grow to $1293.15 billion in 2027 at a CAGR of 5.7%. Faster Economic Growth - The paper products manufacturing market is expected to benefit from steady economic growth forecasted for many developed and developing countries. According to the International Monetary Fund (IMF), the global GDP growth reached 3.3% in 2021 and 3.4% in 2021. Recovering commodity prices, after a decline in the historic period is further expected to be a significant factor driving economic growth. The US economy is expected to register stable growth during the forecast period. Additionally, emerging markets are expected to continue to grow slightly faster than the developed markets in the forecast period. Greater economic growth is likely to drive public and private investments, joint ventures, foreign direct investments in the end-user markets, thereby driving the growth of the paper products market during forecast period. Major companies in the paper products market include International Paper Company, Kimberly Clark Corporation, Procter & Gamble, WestRock Company, Essity AB, Oji Holdings Corporation, Smurfit Kappa Group PLC, Suzano Papel e Celulose S.A., Nine Dragons Paper (Holdings) Limited and DS Smith plc. Corona virus Pandemic - The outbreak of Corona virus disease (COVID-19) has acted as a massive restraint on the paper products manufacturing market in 2022 as supply chains were disrupted due to trade restrictions and consumption declined due to lockdowns imposed by governments globally. COVID-19 is an infectious disease with flu-like symptoms including fever, cough, and difficulty in breathing. The virus was first identified in 2019 in Wuhan, Hubei province of the People's Republic of China and spread globally including Western Europe, North America and Asia. Steps by national governments to contain the transmission have resulted in halting of manufacturing activities and a decline in economic activity with countries entering a state of 'lock down' and the outbreak had a negative impact on businesses throughout 2021 and into 2021. However, it is expected that the paper products manufacturing market will recover from the shock across the forecast period as it is a 'black swan' event and not related to ongoing or fundamental weaknesses in the market or the global economy. The paper industry has been shifting from labor-intensive manufacturing processes to automated production facilities. Automation has enabled paper product companies to enhance productivity and reduce production costs. These technologies are also saving energy costs. Control systems such as integrated drive systems (IDS) are improving plant efficiency by minimizing energy consumption and simplifying service and maintenance processes. For instance, Swedish company Stora Enso partnered with Siemens to automate its Skoghall facility. Asia-Pacific was the largest region in the paper products market in 2022. North America was the second largest region in the paper products market share. The regions covered in the paper products market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the paper products market report are Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, USA, Venezuela, Vietnam. The paper products market consists of sales of graphic paper, commercial paper, retail sales, and e-commerce. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The paper products market research report is one of a series of new reports from The Business Research Company that provides paper products market statistics, including paper products industry global market size, regional shares, competitors with a paper products market share, detailed paper products market segments, market trends and opportunities, and any further data you may need to thrive in the paper products industry. This paper products market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

Sanitary paper product manufacturing establishments convert the sanitary paper or wadding into sanitary paper products like napkins, toilet paper, paper towels, facial tissues, disposable diapers, sanitary napkins, and tampons. The paper is processed to be soft, thin, pliable, and absorbent paper. While some businesses make their own sanitary paper, others buy it from paper mills. The main types of sanitary paper product are tissues and handkerchiefs, table napkins, toilet paper, towels, sanitary napkins and tampons, disposable diapers. Paper towel is a soft, thick sheet of paper that can absorb liquid and is used to dry hands, clean up spills, and so on It is used for residential and commercial applications. The global sanitary paper product market is segmented - 1) By Product: Tissues And Handkerchiefs, Table Napkins, Toilet Paper, Towels, Sanitary Napkins And Tampons, Disposable Diapers 2) By Application: Residential, Commercial The global sanitary paper product market size will grow from $55.89 billion in 2022 to $59.36 billion in 2023 at a compound annual growth rate (CAGR) of 6.2%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global sanitary paper product is expected to grow to $73.56 billion in 2027 at a CAGR of 5.5%. Awareness among people for hygiene and cleanliness is expected to drive the sanitary paper products market. There is an increase in awareness among people on hygiene and cleanliness because of the initiatives of government and other organizations along with an increase in income that has led to an increased spending on personal hygiene. For instance, in September 2022, according to a survey conducted by Citron Hygiene, a Canada-based provider of washroom hygiene services, pre-pandemic Previously, just 11% of people washed their hands for the required 18–20 seconds (the duration of the song Happy Birthday), but during the pandemic, that number increased to 25%. If initial impressions didn't inspire confidence in safeguarding patrons' personal hygiene post-pandemic, over 70% of diners have admitted to forgoing any dining experiences at restaurants, cafes, or bars. Since 67% of individuals feel the coronavirus epidemic has increased their fear of germs and awareness of hygiene, it's essential that organizations adopt the proper hygiene practices. Therefore, the increase in awareness on hygiene and cleanliness among people especially during the current COVID-19 pandemic is driving the growth of the sanitary paper product market. Major players in the sanitary paper product market are Procter & Gamble, Kimberly-Clark, Georgia-Pacific, Seventh Generation, Johnson & Johnson, Orchids Paper Products Company, Cascades Tissue Group - North Carolina, ONTEX France SA, Oji Holdings, and Metsa. The threat of prominent substitutes is expected to hinder the sanitary product market. There are many alternatives for paper available in market like cotton, plastic materials like polyester, polypropylene and others. Substitute products include cloth kitchen towel, wet wipes, sanitary pads, tampons and diapers made with plastics and other materials that are used instead of sanitary paper products. These alternatives are being used to decrease the environmental burden and for their ease of use. According to Statista, based on the US Census data and Simmons National Consumer Survey (NCHS) in 2021, 16.31 million Americans used pre-moist wipes/cloths 31 times or more within a week. Therefore, it is anticipated that prominent substitutes may hinder the market growth of sanitary paper product market sanitary paper product market during the forecast period. Recycling of paper is expected to be a key trend in sanitary paper product manufacturing. In the paper industry, there is a rise in recycling due to environmental issues like deforestation and an increase of waste. Recycled tissues require 50% less water, 64% less energy and make 74% less air pollution, which not only decreases the cost for the companies but also supports the sustainability of the environment. For instance, in December 2022, Huhtamaki, a Finland-based consumer packaging company, launched ICON® packaging, a cutting-edge, recyclable ice cream packaging solution in the US that is made with 95% renewable biobased material and allows recycling in localities around the country that have paper product recycling programmes. This makes it possible to recycle the ice cream cartons and lids alongside other paper goods like folded carton packaging. In July 2021, Essity AB, a Sweden-based global hygiene and health company, acquired Asaleo Care for an undisclosed amount. With this acquisition, Asaleo Care would make it possible for profitable growth to occur in Australia, New Zealand, and the Pacific area, further solidifying Essity's position as a top worldwide provider of health and hygiene products. Asaleo Care Ltd. is an Australia-based personal care and hygiene company that manufactures consumer tissues, paper tissues, and toilet paper. Asia-Pacific was the largest region in the sanitary paper product market in 2022. North America was the second largest region in the global sanitary paper product market share. The regions covered in the global sanitary paper product market analysis report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the sanitary paper product market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The sanitary paper product market consists of sales of fluff pulp, adhesives, superabsorbent and release paper. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The sanitary paper product market research report is one of a series of new reports from The Business Research Company that provides sanitary paper product market statistics, including sanitary paper product industry global market size, regional shares, competitors with a sanitary paper product market share, detailed sanitary paper product market segments, market trends and opportunities, and any further data you may need to thrive in the sanitary paper product industry. This sanitary paper product market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The toilet roll refers to a toilet paper that is used as a sanitary paper. Toilet paper is a narrow, roll-shaped piece of sanitary paper used for washing or drying oneself after urinating and defecating. These are made from recycled paper or fresh leaves pulp and used for cleaning and maintaining personal hygiene, which are disposable and easily degradable products. The main types of toilet roll are 1 ply, 2 ply, 3 ply, and others. A single layer of paper makes up 1 ply toilet paper. The various products include pulp paper, recycled paper that is distributed through online channel and offline channel. The different end users involved are household and commercial users. The global toilet roll market is segmented - 1) By Product: Pulp Paper, Recycled Paper 2) By Type: 1 Ply, 2 Ply, 3 Ply, Other Types 3) By Distribution Channel: Online Channel, Offline Channel 4) By End User: Household, Commercial The global toilet roll market size will grow from $16.62 billion in 2022 to $17.66 billion in 2023 at a compound annual growth rate (CAGR) of 6.2%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of the global toilet roll is expected to grow to $21.91 billion in 2027 at a CAGR of 5.5%. The increasing consciousness of the public to maintain cleanliness and personal hygiene especially among urban regions is increasing the demand for toilet rolls in public premises called Away-from-home (AFH) toilet paper. Countries with the fastest-growing consumer markets like India and Indonesia are experiencing wider exposure to away-from-home toilet paper even if they don't consider toilet paper as a means of personal hygiene, could also increase the demand for toilet paper. In India, the sales of hand sanitizers increased by 144% in 2020 compared to 2019. With an increase of 42%, liquid hand soap came in second. The COVID-19 pandemic, which raised people's awareness of health and cleanliness, may have caused the abrupt increase.Therefore, the increase in demand for hygiene products among residents of urban regions is expected to drive the toilet roll market growth. Major players in the toilet roll market are Procter & Gamble, Kimberly-Clark, Georgia-Pacific, Seventh Generation, Cascades, Essity, Reckitt Benckiser, Angel Soft, and Caprice Green Toilet Paper. Instability in the pulp prices affects tissue paper manufacturing restraining the tissue paper manufacturing market. The high pulp prices increase the tissue prices by 10%, which decreases the volume of tissue paper sold. Instability in pulp prices can be observed following an imbalance between the pulp supply and demand caused due to various factors like seasonal demand, foreign producers' influence in several markets, and more. The average price of hardwood pulp on 28 September, 2020 in Shandong was 3675 RMB/ton ($538.5/ton), which was increased by 50 RMB/ton to 1.38% compared with the average price of 3625 RMB/ton ($529.1/ton) on 1 September, 2020, which is used in the manufacturing of tissues and toilet paper. Owing to the increase in demand by China which is considered to be the largest consumer of pulp globally. The price of the toilet paper whose major component is a pulp is affected primarily by the changes in the price of pulp which is expected to hinder the toilet roll market growth. Companies in the toilet roll market are increasingly using Through Air Drying (TAD) Technology, a high standard technology to produce paper. Toilet paper produced using TAD technology makes it suitable for rolled products and has high absorbency with improved properties of bulk. Ultra toilet paper is produced using TAD technology in which during drying the paper air is blown into the fibres. US is extensively using TAD technology in the production of tissue papers. For instance, Valmet is using eTAD Technology which produces soft, improved bulk and absorbency products with lower energy consumption and a sustainable process. This will give access to premium and ultra-premium tissue markets to the tissue manufacturers. In November 2020, Accrol, UK-based leading independent tissue converter, acquired Leicester Tissue Company for an amount of $49 million. This acquisition would strengthen Accrol's position in the private label retail tissue market and raise its share in the overall UK retail tissue market to about 16% of the £1.7 billion industry. The purchase of LTC is a big step forward that will allow the enlarged organisation to continue to grow ahead of the market and is totally in line with our "Brand Killers" growth plan. Leicester Tissue Company is a UK-based independent manufacturer of toilet tissue and kitchen towel. Asia-Pacific was the largest region in the toilet roll market in 2022. North America was the second largest region in the global toilet roll market analysis. The regions covered in the global toilet roll market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa. The countries covered in the toilet roll market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA. The toilet roll market consists of sales of chemical pulp, bleach, fiber, and wood pulp. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The toilet roll market research report is one of a series of new reports from The Business Research Company that provides toilet roll market statistics, including toilet roll industry global market size, regional shares, competitors with a toilet roll market share, detailed toilet roll market segments, market trends and opportunities, and any further data you may need to thrive in the toilet roll industry. This toilet roll market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The toiletry refers to products and items that are used to clean and groom such as everyday shampoo, and soaps. The toiletries are convenience products that can be carried easily and anywhere. The main types of toiletries are lotions (including sunscreens), hair preparations, face creams, perfumes, shaving preparations, and other types. Lotions are liquid preparations for cosmetic or external medicinal use. The preferences are mass and premium. The genders are male and female. The distribution channels are hypermarkets and supermarkets, e-commerce, pharmacy stores, and other distribution channels. The global toiletries market is segmented - 1) By Type: Lotions (Including Sunscreens), Hair Preparations, Face Creams, Perfumes, Shaving Preparations, Other Cosmetic Preparations 2) By Preference: Mass, Premium 3) By Gender: Male, Female 4) By Distribution Channel: Hypermarkets/Supermarkets, E-Commerce, Pharmacy Stores, Other Distribution Channels The global toiletries market size will grow from $314.07 billion in 2022 to $349.62 billion in 2023 at a compound annual growth rate (CAGR) of 11.3%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of toiletries is expected to grow to $538.37 billion in 2027 at a CAGR of 11.4%. The ageing population is expected to be a growth driver for this market. Sales of products such as anti-aging creams and peels, wrinkle-reducing moisturizers, and other anti-aging topical treatments are expected to increase. Apart from this, older women usually have more disposable income than younger women. This will make it easier for them to spend more on cosmetics. According to the World Population Ageing 2019 report, there were 703 million people over the age of 65 in 2019 and this is expected to increase to 1.5 billion in 2050. This is expected to increase the demand for various cosmetic products, especially cosmetics with pharmaceutical capabilities, thus driving the toiletry market going forward. Major companies in the toiletries market include L'Oreal SA, Unilever plc, The Estée Lauder Companies Inc., Procter & Gamble, Shiseido Company Limited, Beiersdorf AG, Kao Corporation, Johnson & Johnson, Colgate-Palmolive co, and Coty Inc. Strict regulations by government agencies on the use of certain ingredients in cosmetics are expected to act as a key restraint on the market. These ingredients are prohibited due to their toxicity and possible skin diseases due to their use. The EU Cosmetics Regulations list substances that cannot be used and also those that can be used only in specified circumstances. Similarly, the US Food and Drug Administration (FDA) prohibits or restricts a list of ingredients in cosmetics. These prohibited substances include bithionol, chloroform, mercury compounds, methylene chloride, vinyl chloride, and chlorofluorocarbon propellants. Companies are focusing on the manufacturing of toiletries based on natural and organic products due to increased awareness of consumers about the hazards due to the usage of synthetic materials. Toiletries are products focused on consumer hygiene and beatification. Companies are producing products with a high rate of transparency in ingredients, packaging, and sustainability as the end-users are opting for a healthy lifestyle. Natural and organic products are obtained from plant extracts, vegetables, and essential oils with higher levels of vitamin C and essential minerals such as calcium, magnesium, iron, and chromium and are eco-friendly. For instance, by March 2021, Maybelline and Lancôme maker L’Oréal aims to derive nearly all its ingredients from renewable plant sources and abundant minerals by 2030, as demand for organic and environmentally friendly cosmetics grows. Asia-Pacific was the largest region in the toiletries market in 2022. Western Europe was the second-largest region of the toiletries market. The regions covered in the toiletries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa. The countries covered in the toiletries market report are Argentina, Australia, Austria, Bangladesh, Belgium, Brazil, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Iran, Japan, Malaysia, Mexico, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, UAE, UK, Ukraine, USA, and Vietnam. The toiletry market consists of the sales of toothbrush, cap, tooth cleaner, floss, razor, blades, shaving liquids, deodorants, and towels. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods. The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified). The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products. The toiletries market research report is one of a series of new reports from The Business Research Company that provides toiletries market statistics, including toiletries industry global market size, regional shares, competitors with a toiletries market share, detailed toiletries market segments, market trends and opportunities, and any further data you may need to thrive in the toiletries industry. This toiletries market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.