Banner

Programmatic Advertising Global Market Report 2023 – By Media Type (Audio Ads, DOOH, Digital Display, Social Ads, Video Ads), By Device (Mobile, Desktop), By Enterprise Size (SMBs, Large Enterprises), By End User (Education, Media And Entertainment, Retail, Travel) – Market Size, Trends, And Global Forecast 2023-2032

Starting Price : $4000.00 | Pages : 200 | Published : January 2023 | SKU CODE : h2388 | Delivery Time: 2-3 business days | Format :


The programmatic advertising refers to the use of automated technology for buying and selling the advertising spaces. Programmatic advertising aims to improve both advertising efficiency and targeting accuracy. Machine learning and AI optimization are used to replace human negotiations.

The main types of media utilizing programmatic advertising are audio ads, DOOH, digital display, social ads and video ads. The audio ads refers to the automated process of buying, selling, and delivery of audio ads. The audio ads include digital radio, podcasts, audio articles, and streaming music services. These ads are viewed on mobile and desktop and for SMBS (small and medium-sized businesses) and large enterprises. Programmatic advertising end users are education, media and entertainment, retail and travel.

The programmatic advertising market research report is one of a series of new reports from The Business Research Company that provides programmatic advertising market statistics, including programmatic advertising industry global market size, regional shares, competitors with a programmatic advertising market share, detailed programmatic advertising market segments, market trends and opportunities, and any further data you may need to thrive in the programmatic advertising industry. This programmatic advertising market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The global programmatic advertising market size grew from $7.31 billion in 2022 to $8.87 billion in 2023 at a compound annual growth rate (CAGR) of 21.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The programmatic advertising market size is expected to grow to $19.12 billion in 2027 at a CAGR of 21.2%.

The increasing growth of the mobile industry is expected to significantly contribute to the growth of the programmatic advertising market. The increasing population, advancing technologies, and increased use of the internet are contributing to the development of the mobile industry. Internet and the use of mobiles have become the universal source of information for millions of people, at home, at school, and at work. The increasing growth of the mobile market coupled with the advancements will enhance the programmatic advertising as it enables automation, improve data quality, and structure all data in a better and smarter software application for targeting the appropriate user at the lowest operational cost. For instance, according to The Mobile Economy 2022 report published in February 2022 by a UK-based industry organization representing the interests of global mobile network operators GSM Association, globally, the number of mobile internet subscribers is projected to reach 5 billion by 2025 from 4.2 billion in 2021, representing 60% of the population by 2025 from 53% in 2021. Therefore, the increasing growth of the mobile market will drive the growth of the programmatic advertising market.

Technological advancement is a key trend gaining popularity in the programmatic advertising market. The market is witnessing the implementation of next-generation technologies into programmatic advertising such as data science in addition to AI (artificial intelligence) & ML (machine learning), text API (application programming interface), CRM (customer relationship management) software, and others. These advanced programmatic advertising solutions offer end-to-end engagement and better optimization in addition to automation. Major companies operating in the programmatic advertising market are focused on providing technologically advanced programmatic advertising solutions to acquire more customers and strengthen their market position. For instance, PandoLogic, a US-based software company, offers pandoIQ, the most advanced programmatic job advertising solution for enterprise recruitment. The pandoIQ platform uses algorithms built on advanced data science, machine learning, and artificial intelligence to intelligently automate and optimize the process of job advertising. It also optimizes the spending to obtain quality candidates faster, smarter, and more efficiently by removing the manual processes, data silos, and inefficiency.

In October 2021, Grove Inc., a US-based innovator in hemp, health, and wellness acquired Interactive Offers for an undisclosed amount. With this acquisition, Grove gained a strong market entry into the programmatic advertising industry and added a unique in-house advertising platform to leverage and scale its current and future offerings. Interactive Offers is a US-based programmatic advertising company.

Major players in the programmatic advertising market are Adobe, AdReady, AdRoll, Magnite Inc., Baidu Inc., Basis Technologies, Choozle, DoubleClick, Tencent Holdings Ltd., Yahoo, Google, DataXu, AOL, Amazon.com Inc., Outbrain, Media.net and Microsoft.

North America was the largest region in the programmatic advertising market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the programmatic advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

The countries covered in the programmatic advertising market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA.

The programmatic advertising market includes revenues earned by entities by providing native ads, audience insights, 3rd party data, optimization. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

The global programmatic advertising market is segmented -

1) By Media Type: Audio Ads, DOOH, Digital Display, Social Ads, Video Ads

2) By Device: Mobile, Desktop

3) By Enterprise Size: SMBs, Large Enterprises

4) By End User: Education, Media And Entertainment, Retail, Travel

    Table Of Contents

    1. Executive Summary

    2. Programmatic Advertising Market Characteristics

    3. Programmatic Advertising Market Trends And Strategies

    4. Programmatic Advertising Market – Macro Economic Scenario

    4.1. COVID-19 Impact On Programmatic Advertising Market

    4.2. Ukraine-Russia War Impact On Programmatic Advertising Market

    4.3. Impact Of High Inflation On Programmatic Advertising Market

    5. Programmatic Advertising Market Size And Growth

    5.1. Global Programmatic Advertising Historic Market, 2017-2022, $ Billion

    5.1.1. Drivers Of The Market

    5.1.2. Restraints On The Market

    5.2. Global Programmatic Advertising Forecast Market, 2022-2027F, 2032F, $ Billion

    5.2.1. Drivers Of The Market

    5.2.2. Restraints On the Market

    6. Programmatic Advertising Market Segmentation

    6.1. Global Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    Audio Ads

    DOOH

    Digital Display

    Social Ads

    Video Ads

    6.2. Global Programmatic Advertising Market, Segmentation By Device, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    Mobile

    Desktop

    6.3. Global Programmatic Advertising Market, Segmentation By Enterprise Size, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    SMBs

    Large Enterprises

    6.4. Global Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    Education

    Media And Entertainment

    Retail

    Travel

    7. Programmatic Advertising Market Regional And Country Analysis

    7.1. Global Programmatic Advertising Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    7.2. Global Programmatic Advertising Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    8. Asia-Pacific Programmatic Advertising Market

    8.1. Asia-Pacific Programmatic Advertising Market Overview

    Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies

    8.2. Asia-Pacific Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    8.3. Asia-Pacific Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    9. China Programmatic Advertising Market

    9.1. China Programmatic Advertising Market Overview

    9.2. China Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion

    9.3. China Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F,$ Billion

    10. India Programmatic Advertising Market

    10.1. India Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    10.2. India Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    11. Japan Programmatic Advertising Market

    11.1. Japan Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    11.2. Japan Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    12. Australia Programmatic Advertising Market

    12.1. Australia Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    12.2. Australia Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    13. Indonesia Programmatic Advertising Market

    13.1. Indonesia Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    13.2. Indonesia Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    14. South Korea Programmatic Advertising Market

    14.1. South Korea Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    14.2. South Korea Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    15. Western Europe Programmatic Advertising Market

    15.1. Western Europe Programmatic Advertising Market Overview

    15.2. Western Europe Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    15.3. Western Europe Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    16. UK Programmatic Advertising Market

    16.1. UK Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    16.2. UK Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    17. Germany Programmatic Advertising Market

    17.1. Germany Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    17.2. Germany Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    18. France Programmatic Advertising Market

    18.4. France Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    18.5. France Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    19. Eastern Europe Programmatic Advertising Market

    19.1. Eastern Europe Programmatic Advertising Market Overview

    19.2. Eastern Europe Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    19.3. Eastern Europe Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    20. Russia Programmatic Advertising Market

    20.1. Russia Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    20.2. Russia Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    21. North America Programmatic Advertising Market

    21.1. North America Programmatic Advertising Market Overview

    21.2. North America Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    21.3. North America Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    22. USA Programmatic Advertising Market

    22.1. USA Programmatic Advertising Market Overview

    22.2. USA Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    22.3. USA Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    23. South America Programmatic Advertising Market

    23.1. South America Programmatic Advertising Market Overview

    23.2. South America Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    23.3. South America Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    24. Brazil Programmatic Advertising Market

    24.1. Brazil Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    24.2. Brazil Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    25. Middle East Programmatic Advertising Market

    25.1. Middle East Programmatic Advertising Market Overview

    25.2. Middle East Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    25.3. Middle East Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    26. Africa Programmatic Advertising Market

    26.1. Africa Programmatic Advertising Market Overview

    26.2. Africa Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    26.3. Africa Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion

    27. Programmatic Advertising Market Competitive Landscape And Company Profiles

    27.1. Programmatic Advertising Market Competitive Landscape

    27.2. Programmatic Advertising Market Company Profiles

    27.2.1. Adobe

    27.2.1.1. Overview

    27.2.1.2. Products and Services

    27.2.1.3. Strategy

    27.2.1.4. Financial Performance

    27.2.2. AdReady

    27.2.2.1. Overview

    27.2.2.2. Products and Services

    27.2.2.3. Strategy

    27.2.2.4. Financial Performance

    27.2.3. AdRoll

    27.2.3.1. Overview

    27.2.3.2. Products and Services

    27.2.3.3. Strategy

    27.2.3.4. Financial Performance

    27.2.4. Magnite Inc

    27.2.4.1. Overview

    27.2.4.2. Products and Services

    27.2.4.3. Strategy

    27.2.4.4. Financial Performance

    27.2.5. Baidu Inc

    27.2.5.1. Overview

    27.2.5.2. Products and Services

    27.2.5.3. Strategy

    27.2.5.4. Financial Performance

    28. Key Mergers And Acquisitions In The Programmatic Advertising Market

    29. Programmatic Advertising Market Future Outlook and Potential Analysis

    30. Appendix

    30.1. Abbreviations

    30.2. Currencies

    30.3. Historic And Forecast Inflation Rates

    30.4. Research Inquiries

    30.5. The Business Research Company

    30.6. Copyright And Disclaimer

List Of Tables

    Table 1: Global Historic Market Growth, 2017-2022, $ Billion
  • Table 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
  • Table 3: Global Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 4: Global Programmatic Advertising Market, Segmentation By Device, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 5: Global Programmatic Advertising Market, Segmentation By Enterprise Size, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 6: Global Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 7: Global Programmatic Advertising Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 8: Global Programmatic Advertising Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 9: Asia-Pacific, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 10: Asia-Pacific, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 11: China, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 12: China, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 13: India, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 14: India, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 15: Japan, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 16: Japan, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 17: Australia, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 18: Australia, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 19: Indonesia, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 20: Indonesia, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 21: South Korea, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 22: South Korea, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 23: Western Europe, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 24: Western Europe, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 25: UK, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 26: UK, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 27: Germany, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 28: Germany, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 29: France, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 30: France, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 31: Eastern Europe, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 32: Eastern Europe, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 33: Russia, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 34: Russia, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 35: North America, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 36: North America, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 37: USA, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 38: USA, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 39: South America, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 40: South America, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 41: Brazil, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 42: Brazil, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 43: Middle East, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 44: Middle East, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 45: Africa, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 46: Africa, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Table 47: Adobe Financial Performance
  • Table 48: AdReady Financial Performance
  • Table 49: AdRoll Financial Performance
  • Table 50: Magnite Inc Financial Performance
  • Table 51: Baidu Inc Financial Performance

List Of Figures

    Figure 1: Global Historic Market Growth, 2017-2022, $ Billion
  • Figure 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
  • Figure 3: Global Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 4: Global Programmatic Advertising Market, Segmentation By Device, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 5: Global Programmatic Advertising Market, Segmentation By Enterprise Size, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 6: Global Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 7: Global Programmatic Advertising Market, Split By Region, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 8: Global Programmatic Advertising Market, Split By Country, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 9: Asia-Pacific, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 10: Asia-Pacific, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 11: China, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 12: China, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 13: India, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 14: India, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 15: Japan, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 16: Japan, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 17: Australia, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 18: Australia, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 19: Indonesia, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 20: Indonesia, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 21: South Korea, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 22: South Korea, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 23: Western Europe, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 24: Western Europe, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 25: UK, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 26: UK, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 27: Germany, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 28: Germany, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 29: France, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 30: France, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 31: Eastern Europe, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 32: Eastern Europe, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 33: Russia, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 34: Russia, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 35: North America, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 36: North America, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 37: USA, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 38: USA, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 39: South America, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 40: South America, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 41: Brazil, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 42: Brazil, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 43: Middle East, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 44: Middle East, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 45: Africa, Programmatic Advertising Market, Segmentation By Media Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 46: Africa, Programmatic Advertising Market, Segmentation By End User, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
  • Figure 47: Adobe Financial Performance
  • Figure 48: AdReady Financial Performance
  • Figure 49: AdRoll Financial Performance
  • Figure 50: Magnite Inc Financial Performance
  • Figure 51: Baidu Inc Financial Performance
View Report
View Report
View Report
View Report
View Report
View Report
View Report
View Report